Art Director, Motion Design

Apple•Sunnyvale, CA

About The Position

Marcom is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences. The Design Team is responsible for the design and art direction of core communications—including product launches and seasonal campaigns—that appear across the Apple ecosystem. Working in a highly collaborative manner, a primary focus of the Design Team is to define the look and feel of all Apple product imagery through experimentation, critical thinking, and extraordinary attention to detail. The Art Director, Motion Design, creates innovative and inspiring motion design solutions for marketing Apple’s products, events, and consumer experiences. They convey Apple’s message through a blend of graphic design, motion, music, and editorial elements that effectively addresses creative briefs. They create thoughtfully crafted systems for brand identities and worldwide marketing campaigns.

Requirements

7+ years of experience building brand identities and campaigns with motion design as a core discipline.
Portfolio demonstrating expertise in design foundations, animation principles, motion theory, typography, and visual communication, across 2D and 3D work.
Industry experience as an animator or art director, contributing to the creative development process from concept to final production.
Advanced proficiency in Adobe Creative Suite (After Effects, Illustrator, Photoshop, Media Encoder) as well as Cinema 4D with Redshift for camera work, texturing, and lighting.
Proven ability to develop original motion concepts and prototype them hands-on, balancing strategic thinking and high-level craft.
Excellent design and conceptual skills accompanied by the ability to guide and evaluate, and if necessary, redirect creative development.

Nice To Haves

Experience defining scaleable motion behaviors and visual systems for complex, multi-channel campaigns.
Familiarity with advanced production tools such as Maya, Houdini, Nuke and Resolve, and how design translates into deep CG production environments.
Curiosity with utilizing emerging technologies in the design process, such as AR/VR, spatial computing, or generative design tools.
Ability to pitch and articulate motion concepts to stakeholders to align creative vision with strategy.
Able to learn and adapt quickly, capable of flexible creative problem solving in a rapidly changing environment.
Demonstrated ability to mentor designers, collaborate across disciplines, and contribute to an innovative design culture.

Responsibilities

Creates innovative and inspiring motion design solutions for marketing Apple’s products, events, and consumer experiences.
Conveys Apple’s message through a blend of graphic design, motion, music, and editorial elements that effectively addresses creative briefs.
Creates thoughtfully crafted systems for brand identities and worldwide marketing campaigns.
Contributes to the creative development process from concept to final production.
Develops original motion concepts and prototype them hands-on, balancing strategic thinking and high-level craft.
Guides and evaluates, and if necessary, redirects creative development.
Defines scaleable motion behaviors and visual systems for complex, multi-channel campaigns.
Utilizes emerging technologies in the design process, such as AR/VR, spatial computing, or generative design tools.
Pitches and articulates motion concepts to stakeholders to align creative vision with strategy.
Learns and adapts quickly, capable of flexible creative problem solving in a rapidly changing environment.
Mentors designers, collaborates across disciplines, and contributes to an innovative design culture.