Area Sales Manager
About The Position
The Area Sales Manager is responsible for driving sales growth within an assigned geographical area, achieving sales, margin, and business targets, and building long-term relationships with customers and business partners. The role combines strategic sales planning, active acquisition of new customers, development of existing partnerships, and ongoing analysis of the market, investment projects, and sales performance. A key responsibility is identifying and developing business opportunities within the project and investment market through collaboration with architects, designers, investors, general contractors, installation contractors, and end customers.
Requirements
- Minimum 3–5 years of B2B sales experience in the project, construction, technical, or related sectors.
- Solid understanding of the investment/project process and experience working with architects, designers, investors, general contractors, and installation contractors.
- Proven track record of achieving sales targets and developing customer portfolios.
- Strong negotiation skills and the ability to build long-term business relationships.
- Experience managing complex, multi-stage sales processes involving multiple stakeholders.
- Thorough understanding of sales methodologies, sales planning, and pipeline management.
- Ability to analyze sales data, market trends, and competitive activities.
- Self-motivated, accountable for results, and strongly goal-oriented.
- Excellent organizational and time-management skills, with willingness to travel frequently.
- Proficiency in CRM systems and Microsoft Office applications.
- Valid Category B driving license.
Nice To Haves
- Experience in the lighting, electrical, construction, HVAC, building automation, or other construction-related industries is preferred.
- Knowledge of the local market and an existing network of business contacts will be considered an advantage.
- Good command of English, enabling effective business communication, will be considered an advantage.
- Knowledge of AutoCAD, ZWCAD, or other tools used for working with project documentation will be considered an advantage.
- Education or technical knowledge in lighting, electrical engineering, power engineering, electronics, construction, or a related field will be considered an advantage.
Responsibilities
- Deliver sales plans, margin targets, and business objectives within the assigned territory.
- Manage relationships with existing customers and further develop cooperation with key business partners.
- Actively acquire new customers and identify new sales opportunities.
- Build and develop relationships with architects, designers, investors, general contractors, and installation contractors.
- Monitor the investment market and identify projects with sales potential.
- Conduct commercial negotiations, prepare proposals, and finalize contracts.
- Support customers in selecting lighting solutions in cooperation with technical support teams.
- Manage the sales pipeline and ensure the accuracy, quality, and timeliness of data in the CRM system.
- Prepare sales forecasts, reports, and analyses supporting business objectives.
- Monitor competitor activities, market trends, and customer needs.
- Represent the company at customer meetings, industry events, conferences, and trade shows.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
