About The Position

Vitabiotics is seeking a motivated, commercially driven Area Sales Manager to join its growing vitamins and food supplements team. The role is home-based and covers North East England, with regular travel throughout the territory and a KPI of 10 visits per day. The successful candidate will develop existing customer relationships and identify and secure new business opportunities across independent pharmacies and health food stores. Candidates should be passionate about health and wellbeing, thrive in field sales, and have a proven record of delivering sales growth. Core working hours are 9:30am to 5:00pm, 40 hours per week over five days, Monday to Friday. The start date is immediate.

Requirements

  • Great field sales experience within vitamins, supplements, healthcare, pharmacy, FMCG, or a related industry.
  • Proven ability to consistently achieve or exceed sales targets.
  • Strong business development and account management skills.
  • Excellent communication, negotiation, and relationship-building abilities.
  • Highly organised with effective territory planning skills.
  • Self-motivated and capable of working independently in a remote environment.
  • Full UK driving licence.
  • Competent using Microsoft Office and CRM systems.

Nice To Haves

  • Knowledge of the vitamins, minerals, supplements, or natural health sector.
  • Experience selling into independent pharmacies and/or health food retailers.
  • Understanding of category management and retail merchandising.
  • Relevant qualification in nutrition, health sciences, or business.

Responsibilities

  • Manage and develop a portfolio of existing pharmacy accounts across the North East region.
  • Identify, prospect, and convert new business opportunities to expand distribution.
  • Build strong, long-term relationships within the sector.
  • Achieve and exceed monthly, quarterly, and annual sales targets.
  • Present new products and expand shelf space and product portfolios.
  • Deliver product training and educational support to pharmacy staff.
  • Analyse territory performance and develop strategic business plans to maximise sales opportunities.
  • Monitor competitor activity, market trends, and customer feedback, and provide regular insights to the wider business.
  • Ensure excellent execution of promotional campaigns and in-store merchandising.
  • Maintain accurate customer records and sales reporting using company IT systems.
  • Attend quarterly sales team meetings at Vitabiotics London head office.

Benefits

  • 24 days annual leave plus bank holidays.
  • Birthday day off.
  • Bupa dental cover.
  • Private medical insurance.
  • 50% staff discount on all Vitabiotics products.
  • Staff skills training.
  • Health and wellbeing programme.
  • Pension contributions.
  • Sick pay support.
  • Free onsite parking.
  • Enhanced maternity or paternity leave.
  • Company events.
  • Fresh fruit and snacks.
  • 2 charity days a year.
  • Free EV charging station.
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