Area Sales Leader
About The Position
The Area Sales Leader leads, coaches, and develops sales teams across multiple branches in an assigned area. The role focuses on growing revenue, winning new customers, and expanding the company’s market footprint. Working closely with the Regional Sales Director, Branch Managers, and regional sales leadership, the Area Sales Leader turns company sales strategy into local results while spending time in the field with sellers, building customer relationships, and identifying opportunities. This is a hands-on leadership role centered on accountability and customer-focused selling. The position requires regular travel between branch locations. Candidates need a bachelor’s degree in business, business administration, or a related field, or a comparable record of sales leadership experience. At least three years of sales experience is required. The role also requires strong communication, sales, customer service, negotiation, leadership, and organizational skills, as well as proficiency with Microsoft Office Suite or related software. The listed pay rate is $90,000 to $100,000 plus commission. Benefits include medical, dental, and vision coverage; company-paid life insurance and short-term disability; a 401(k) with employer match; paid vacation and company holidays; training and career development; a company vehicle if applicable; and immediate qualification for the ALL In Ownership Plan for eligible full-time employees.
Requirements
- Bachelor’s degree in business, business administration, or a related field, or a comparable record of sales leadership experience.
- At least three years of sales experience.
- Excellent verbal and written communication skills.
- Excellent sales and customer service skills, with proven negotiation skills.
- Strong supervisory and leadership skills.
- Excellent organizational skills and attention to detail.
- Proficiency with Microsoft Office Suite or related software.
Responsibilities
- Lead and develop branch sales teams across multiple locations in the assigned territory.
- Partner with Branch Managers and Branch Sales Leaders to develop and execute local market sales strategies.
- Partner with executive and regional leadership to establish annual sales goals, revenue targets, and performance objectives for assigned branches and sales teams.
- Translate annual sales goals into actionable territory, branch, and individual performance plans.
- Coach, mentor, and provide performance feedback to help sales professionals and branch teams achieve established goals and targets.
- Monitor progress against annual goals through regular performance reviews, pipeline evaluations, and sales metrics, and implement corrective action plans when needed.
- Foster accountability by recognizing high performance and addressing performance gaps through coaching and development.
- Conduct regular ride-alongs, sales observations, pipeline reviews, and coaching sessions.
- Analyze sales performance metrics and implement action plans to improve individual and team results.
- Recruit, interview, onboard, and develop high-performing sales talent.
- Ensure consistent execution of company sales processes, CRM utilization, and forecasting expectations.
- Build and maintain relationships with key customers, strategic partners, and community organizations.
- Collaborate with Operations, Marketing, HR, Finance, and other departments to deliver an exceptional customer experience.
- Monitor market trends, competitive activity, and customer needs to identify growth opportunities.
- Assist with budgeting, territory planning, and annual sales planning initiatives.
- Travel regularly between branch locations to support sales teams and business objectives.
- Adhere to the Code of Conduct, Confidentiality Agreement, and Company Safety Policy.
- Perform other duties as assigned.
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Company-paid life insurance
- Company-paid short-term disability
- 401(k) with employer match
- Paid vacation
- Company holidays
- Training and career development
- Company vehicle, if applicable
- Immediate qualification for the ALL In Ownership Plan for eligible full-time employees
- Commission
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What This Job Offers
Job Type
Full-time
Career Level
Manager
