Area Marketing Manager - Restaurants

Sage Hospitality Group•Denver, CO

18h

About The Position

The Area Marketing Manager serves as a brand ambassador for Urban Farmer, The Cruise Room, and Mercantile, working with internal teams and external partners and clients. The role calls for strong digital marketing and graphic design skills, as well as excellent organization, project management, prioritization, and written and verbal communication abilities. The manager supports marketing for Denver Union Station on an as-needed basis, primarily for station-wide events and activations. The position develops and manages digital marketing, social media, branding, graphic design, partnerships, events, and public relations initiatives for the restaurants and outlets. It works with leadership, the Marketing Director, and a PR agency to promote the brands, generate revenue, engage the community, and support business and PR goals. The role is based primarily in an indoor office environment and may involve working evenings, weekends, and some holidays for events.

Requirements

A four-year college degree or equivalent education or experience.
At least 2–4 years of work experience in marketing, public relations, design, business, communication, journalism, or a related field.
Graphic design experience and proficiency in Adobe Photoshop, InDesign, and Illustrator.
Strong project management skills, including prioritization and the ability to meet tight deadlines.
Strong interpersonal, verbal, and written communication skills.
Excellent comprehension and literacy to read manager’s letters and help prepare contracts and proposals.
Ability to negotiate effectively.
Excellent attention to detail and multitasking skills.
Computer literacy, specifically Microsoft Word for Windows.
Willingness and ability to work nontraditional hours, including evenings, weekends, and some holidays when necessary.
Willingness and ability to work events, including standing for several hours and lifting and carrying up to 30 pounds.
Professional appearance and manner.
Ability to communicate at all levels and manage time effectively.

Nice To Haves

Previous event management experience.
Passion for photography and the visual arts.
Strong visual and branding aesthetic and refined taste.
Ability to tell compelling brand stories through writing, images, and video.
Ability to use data and human insights in decision-making.
Adaptability, generosity, collaboration, and a strong interest in innovation and problem-solving.

Responsibilities

Ideate, write, design, and deploy revenue-generating email campaigns for Urban Farmer, The Cruise Room, and Mercantile.
Manage each location’s website content, including packages and promotions, event calendars, landing pages, and content about new initiatives; ensure ADA compliance and fulfill additional requests.
Maintain location listings on platforms such as OpenTable, Google, and TripAdvisor.
Develop and implement social media strategy and generate content for all platforms and restaurant outlets.
Oversee the photo database and ongoing content needs for digital and social platforms; capture and create effective social content using photography skills.
Develop key performance indicators and provide regular reports to the Area Director of Marketing.
Monitor social trends and identify innovative marketing opportunities.
Design visual identity and branding materials for Urban Farmer, The Cruise Room, and Mercantile, including digital and print advertisements, brochures, vouchers, menus, sales materials, collateral, email campaigns, and signage.
Develop packages and experiential offerings with community partners that support sales, revenue, and public relations goals.
Partner with leadership on the development, promotion, execution, and management of activations, pop-ups, and events.
Create and curate activations throughout the year to keep the properties top-of-mind.
Communicate events internally and ensure team members are aware of events and activations through standard operating procedures.
Partner with the Marketing Director and PR agency on media alerts and press coverage for events and major initiatives.
Support Denver Union Station marketing as needed, primarily for station-wide events and activations.
Work events that may involve several hours on foot and lifting and carrying items up to 30 pounds.