Area Director - Columbia

WhiteWater Express Car Wash•Columbia, SC
•$75,000 - $85,000

About The Position

The Area Director is a strategic leadership role overseeing operations across four to ten locations in a designated area. The position is responsible for executing business objectives across multiple sites, with a focus on operational excellence, team development, and financial performance. The Area Director shapes the culture, performance, and growth of assigned locations through oversight of store operations, facilities, financial performance, personnel development, and customer engagement. The role reports directly to the Regional Director.

Requirements

  • Proven track record in leadership, successful management, and staff development.
  • At least 5 years of multi-unit leadership experience managing multiple locations.
  • Passion for delivering outstanding customer service.
  • Proven ability to drive revenue growth and profitability through strategic planning and operational efficiency.
  • Experience leading and developing store-level managers, with a focus on performance management and succession planning.
  • Demonstrated ability to implement and maintain operational standards across a region or market.
  • Strong knowledge of P&L management, budgeting, and financial reporting.
  • Ability to work in an outdoor, all-weather, fast-paced environment.
  • Flexible scheduling, including evenings and weekends.
  • Must successfully complete a pre-hire background check.

Responsibilities

  • Provide day-to-day operational leadership and direction to assigned locations while fostering a positive work culture and exceptional guest experience.
  • Monitor and drive performance across store operations, staffing, facilities, and financial outcomes.
  • Serve as a liaison between location leadership teams and senior regional leadership.
  • Collaborate with General Managers and Multi Site Directors on store operations, equipment, damage claims, and employee development.
  • Fill open shifts when necessary to ensure seamless operations.
  • Communicate regularly with the recruiting team to support staffing, retention, and employee progression.
  • Review Leadership Summaries and ensure staff participate in development programs.
  • Approve weekly work schedules, payroll submissions, and purchasing invoices, and devise sales and metrics strategies.
  • Analyze P&L reports and create sales and development strategies to meet company projections.
  • Spend at least 80% of work time coaching, mentoring, and developing leaders and staff across locations.
  • Identify and develop at least one General Manager for promotion to Multi-Site Director.
  • Drive membership growth and retention to meet or exceed budgeted goals.
  • Maintain an average team-member 30-day retention rate of at least 90% across assigned locations.
  • Ensure each location meets or exceeds budgeted revenue and gross profit targets.

Benefits

  • Base salary of $65,000 to $75,000, with bonus potential up to $30,000.
  • Comprehensive medical, dental, and vision benefits.
  • Pet insurance available.
  • Paid time off and company-paid holidays.
  • 401(k) retirement plan with company match.
  • Company-paid life insurance.
  • Pathways to advancement.
  • Free weekly car washes.
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