Analyst, Cust Relation Marketing - Rejuvenation
About The Position
The Analyst will help drive sales for the Rejuvenation brand by optimizing digital, email, and print marketing programs. The role focuses on developing and executing the email circulation plan, analyzing campaign and creative performance, identifying trends and opportunities, testing content and messaging, managing digital campaign budgets, and reporting on KPIs. The Analyst will help ensure marketing investments support brand initiatives and growth strategies and deliver against core performance measures. The position works closely with email deployment and digital execution teams, brand marketing, finance, customer analytics, and other cross-functional partners. It also involves sharing best practices with peers across Williams-Sonoma, Inc. brands and monitoring the competitive marketplace and marketing trends. The role requires onsite work in the San Francisco, California office Monday through Thursday.
Requirements
- BA/BS degree in Marketing, Business, or a related field, or equivalent work experience.
- At least 1 year of experience in Digital, Email, or E-Commerce Marketing.
- Strong interest in email marketing; enthusiasm and self-motivation.
- Ability to proactively lead projects.
- Analytical problem-solving skills and curiosity.
- Ability to identify trends and extract actionable insights from data to drive results.
- Strong organizational and interpersonal skills, with excellent written and verbal communication.
- Ability to prioritize, manage multiple projects, and remain flexible in a fast-paced environment.
- Intermediate to advanced Excel skills, including V-lookups and pivot tables.
- Meticulous attention to detail.
- Ability to build effective relationships within the team and with cross-functional partners and vendors.
- Proven track record managing and optimizing a budget to ROI goals.
- Ability to work onsite in the San Francisco, California office Monday through Thursday.
Nice To Haves
- Experience with a web analytics system.
Responsibilities
- Prepare weekly and ad hoc email reports covering customer engagement metrics, trends, test results, campaign performance, and creative performance.
- Maintain key tracking documents, including the email circulation plan and digital spend pacing.
- Track spend, revenue, and KPIs weekly and make investment recommendations as needed.
- Use available analytics tools to gather data and inform marketing strategy and investment decisions.
- Partner cross-functionally to test email campaign links for accuracy before launch.
- Assist with monthly financial forecasts and accruals.
- Work proactively with team members and partners in email deployment, digital execution, brand marketing, finance, customer analytics, and other cross-functional groups.
- Share best practices and test results with peers at other Williams-Sonoma, Inc. brands.
- Analyze the competitive marketplace and follow marketing trends.
Benefits
- Discount on all WSI brands.
- 401(k) plan and other investment opportunities.
- Paid vacations, holidays, and time off to volunteer.
- Health benefits, including dental and vision insurance and same-sex domestic partner benefits.
- Tax-free commuter benefits.
- Wellness program supporting physical, financial, and emotional health.
- In-person and online learning opportunities through WSI University.
- Cross-brand and cross-function career opportunities.
- Resources for self-development.
- Advisor (mentor) program.
- Career development workshops, learning programs, and speaker series.
- Competitive pay, paid time off, and potential merit and bonus opportunities.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Entry Level
