AEP Engineer

University of Texas at Austin•Austin, TX

3d•Hybrid

About The Position

This position supports the organization’s Adobe Experience Cloud ecosystem, including Adobe Experience Platform (AEP), Customer Journey Analytics (CJA), Adobe Target, and related customer data and personalization technologies. The role operates within a healthcare environment and supports data governance practices aligned with HIPAA requirements. The AEP Engineer is responsible for the technical implementation, ongoing operation, and continuous improvement of Adobe Experience Platform and associated data-driven products across the Adobe Experience Cloud environment. This role supports data engineering, governance, analytics, personalization, and platform optimization initiatives while partnering with technical and business stakeholders.

Requirements

Bachelor’s degree in Computer Science, Information Systems, Data Engineering, or a related technical field
Minimum of three years of hands-on experience working within Adobe Experience Platform or related Adobe Experience Cloud products
Experience with data ingestion, schema design, and data pipeline configuration in a marketing technology or customer data platform environment
Working knowledge of data governance concepts and HIPAA-compliant data handling practices
Experience with Customer Journey Analytics or comparable cross-channel analytics platforms
Experience with Adobe Target or comparable personalization and testing platforms
Ability to read and write basic JSON and understand REST API concepts
Experience with Adobe Launch (Adobe Tags), Web SDK, and Alloy.js implementations
Familiarity with Adobe Experience Manager (AEMaaCS) and AEP integration workflows
Experience activating RTCDP audiences into Adobe Target and supporting end-to-end personalization activities
Working knowledge of AEP Query Service for data validation and segment verification
Strong written communication and technical documentation skills
Ability to manage multiple concurrent workstreams and priorities independently
Experience working within a healthcare organization or other regulated industry
Relevant education and experience may be substituted as appropriate.

Nice To Haves

Experience with Agile or SAFe delivery methodologies
Experience supporting Adobe Analytics to Customer Journey Analytics migrations
Familiarity with Adobe Journey Optimizer (AJO)
Basic Python or SQL scripting experience
Familiarity with data mesh, medallion architecture, or data lakehouse concepts
Experience supporting enterprise customer data and personalization strategies

Responsibilities

Design, implement, and maintain Experience Data Model (XDM) schemas and datasets supporting real-time and batch data ingestion
Configure and manage data ingestion pipelines utilizing batch and streaming ingestion capabilities, source connectors, Data Prep, and Dataflows
Build and maintain audience segments within Real-Time Customer Data Platform (RTCDP), including profile merge policies, identity graph configurations, and destination activations
Implement and enforce data governance policies, including data usage labels, consent policies, and retention rules aligned with HIPAA requirements and organizational standards
Monitor platform health, data quality, and pipeline performance; investigate and resolve ingestion failures, schema validation errors, and profile merge issues
Support identity resolution strategies through maintenance of identity namespaces and collaboration with data engineering teams on source system integrations
Create and maintain Customer Journey Analytics (CJA) connections and data views
Configure field mappings, components, and governance settings aligned with AEP datasets
Build and maintain Workspace projects, calculated metrics, filters, and reporting components
Conduct cross-channel journey analysis to identify engagement patterns, drop-off points, and attribution insights
Partner with business stakeholders to translate reporting requirements into CJA solutions and upstream AEP data sources
Maintain data dictionaries and document reporting definitions and known discrepancies
Implement and manage A/B testing, multivariate testing, and experience targeting activities
Configure and maintain Target audiences, offers, and activities
Establish activity governance standards including naming conventions, quality assurance protocols, and archiving practices
Activate RTCDP audiences within Adobe Target to support personalized experiences
Validate audience delivery and activity performance against defined success metrics
Develop and maintain technical documentation including data dictionaries, schema change logs, segment definitions, and platform runbooks
Participate in sprint ceremonies, intake processes, and cross-functional planning activities
Support onboarding, training, and knowledge transfer efforts
Represent platform dependencies, priorities, and capacity considerations during planning activities
Evaluate and test new AEP, CJA, and Adobe Target features released through Adobe’s release cycle
Conduct audits of audience segments, governance labels, consent configurations, and platform assets
Support data privacy and compliance reviews, including data subject access request activities
Participate in vendor-managed escalations and issue resolution activities
Assist with vendor evaluations, proof-of-concept initiatives, and technology assessments
Perform related duties as assigned