Account Manager

Billion Dollar Boy•New York, NY

About The Position

The Account Manager is responsible for the day-to-day delivery of creator marketing campaigns, ensuring work is proactive, on time, on budget, and aligned with client briefs and goals. The role requires strong attention to detail, initiative, solution-focused thinking, and the ability to manage multiple projects while maintaining a thorough understanding of clients’ businesses, sectors, competitors, and commercial performance. Account Managers lead creator identification and casting, outreach, relationship management, negotiation, contracting, and content delivery. They provide creator and campaign recommendations to clients, monitor industry trends and compliance, and share relevant knowledge across the agency. They act as trusted client contacts, manage expectations, flag risks, and build productive relationships with internal teams and external partners. The role drives campaigns from strategy and creative ideation through influencer management, production, distribution, and reporting. It includes briefing and reviewing creative work, quality-checking content and disclosures, managing approvals and campaign documentation, supporting project and financial management, and producing post-campaign reports with analysis and recommendations. Account Managers also mentor junior staff, keep senior colleagues informed, and contribute positively to the agency’s culture and work.

Requirements

Experience leading day-to-day campaign delivery and managing multiple projects at a time.
Knowledge of social media, influencer and creator marketing, social platforms, formats, trends, and compliance.
Ability to build and maintain strong client, creator, internal, and external partner relationships.
Ability to lead creator casting, outreach, relationship management, negotiation, and contracting.
Ability to manage campaign budgets, deliverables, approvals, timelines, and project documentation.
Strong organizational skills and attention to detail.
Solution-focused approach, initiative, curiosity, and ability to anticipate campaign needs and risks.
Ability to review creative work and content for alignment with briefs, campaign objectives, guidelines, and advertising disclosures.
Ability to develop campaign briefs, lead meetings, interpret client feedback, and communicate recommendations clearly.
Ability to analyze campaign data and prepare post-campaign reports and recommendations.
Ability to mentor junior colleagues and collaborate across teams.

Responsibilities

Stay informed about social platforms, formats, trends, technology, consumers, culture, clients, and products, and share relevant knowledge and thought leadership.
Lead creator and ambassador identification or casting, outreach, and relationship management; recommend talent and rationale to clients.
Negotiate creator rates, deliverables, and contract terms in collaboration with Account Executives, working within budgets and supporting agency profitability and security.
Conduct creator due diligence, verify data authenticity, and flag issues and recommendations to clients.
Recruit relevant influencers and manage content creation through publication, ensuring alignment with campaign briefs and client goals.
Organize influencer agreements and obtain Account Director approval.
Serve as a main point of contact for clients, build trusted relationships, manage expectations, make recommendations, and raise risks or concerns.
Understand clients’ businesses, commercial performance, competitors, and sectors; meet with clients regularly.
Support productive relationships among internal strategy and creative teams and external agency partners.
Manage the day-to-day running of accounts and drive small- to midsize campaigns across strategy, creative ideation, influencer management, production, and reporting.
Contribute to creative ideation and strategic discussions, translate client feedback, and brief creative teams accurately.
Set agendas, lead status meetings, and ensure contact reports are accurate and distributed.
Contribute to project management plans covering resources and internal timings; anticipate upcoming needs and coordinate support.
Write creative influencer briefs, including mandatory requirements, and obtain client and legal sign-off.
Review creative work and provide feedback to ensure alignment with client briefs, campaign objectives, and effectiveness.
Quality-control creative content against guidelines and advertising disclosure requirements.
Manage content distribution strategies and calendars to support content performance.
Prepare post-campaign reports with objectives, accurate data, analysis, learnings, and recommendations.
Obtain written client approvals throughout the campaign process.
Maintain organized project documentation, update work folders, track progress, and communicate timing issues and potential delays to the project manager.
Coordinate campaign financial matters with the project manager, including talent budgets and reconciliation; ensure influencer contracts and costs are approved before work begins.
Keep Companion, project trackers, and third-party expenses up to date; drive accurate time reporting and flag scope risks early.
Provide feedback opportunities through campaign wash-ups and influencer feedback forms.
Mentor and develop junior staff and support their integration into the agency.
Build internal relationships, understand departmental responsibilities, keep senior team members informed about campaign status and performance, and contribute fresh ideas and positive team culture.