Account Manager - Florida

Crecera Brands•Town "n" Country, FL

About The Position

The Account Manager is the face of Marketlab for customers and is responsible for executing sales growth within a defined territory while establishing long-term relationships with a portfolio of clients. The role advocates for clients and works with internal teams to provide high-quality products and solutions. The sales team focuses on developing new customer relationships and improving the lives of healthcare workers through Marketlab’s products, operational excellence, and customer and technical support. The Account Manager grows sales and gross profit through relationship-based selling to new and existing customers, builds customer loyalty and retention through outbound calls and face-to-face visits, and provides dedicated account management. The position collaborates with product development, purchasing, marketing, product management, customer experience, and other teams to meet customer needs, source products, prepare quotations, address issues, and share market and customer insights. Travel for on-site customer meetings varies from 10% to 70%, depending on territory and customer needs.

Requirements

At least five years of sales experience.
Demonstrated success in relationship building, selling, increasing customer loyalty, and achieving goals despite barriers or difficulties.
Energetic, self-directed, and motivated to grow the company and increase market share.
Proficiency with Microsoft Office and/or Google Workspace.
Familiarity navigating customer relationship databases.
Willingness to travel as needed for on-site customer meetings; travel varies from 10% to 70% depending on territory and customer needs.

Nice To Haves

Bachelor’s degree in Sales, Marketing, Business, or a healthcare-related field, or equivalent experience.
Inside sales experience.
Healthcare sales or hospital procurement experience.
Experience selling consumable items in business-to-business settings.

Responsibilities

Grow sales and gross profit with existing and new customers using relationship-based selling techniques.
Generate profitable sales and customer loyalty by leveraging value-added services.
Build customer loyalty and retention through daily outbound calls and face-to-face visits.
Establish relationships with existing customers, qualify their needs, present Marketlab solutions, and pursue a greater share of customers’ annual spend on consumable goods.
Proactively manage customer accounts and engage customers about issues or opportunities involving services, products, samples, sourcing, and quotations.
Work with product development and purchasing to source requested products and secure pricing, availability, and discount terms.
Prepare and present quotations using profit-margin guidelines, follow up on their status, and close sales.
Contact targeted customers to understand their needs and establish Marketlab as a preferred supplier.
Enter and maintain accurate customer and related data in the CRM database.
Continuously develop product, market-segment, and sales knowledge through training and study.
Collaborate with Marketing, Product Management, Customer Experience, and other functions; keep management informed about market conditions and competition and suggest improvements.
Troubleshoot established account problems, answer questions about account activity and products, and partner with internal resources to address complaints.
Share industry insight and customer feedback with Marketing and help implement targeted campaigns.
Use consultative selling to discover customer challenges, represent multiple products, and engage internal resources and specialists to support opportunities.
Lead strategic customer discussions and negotiations toward closing deals.
Identify and develop new leads and expand contact bases within existing accounts.
Communicate customer feedback and market trends to cross-functional teams.
Anticipate sales-cycle challenges and develop creative solutions, including researching lead-generation approaches and tracking changes in customer needs.
Build positive, collaborative working relationships across Marketlab and provide constructive input on products, customers, the company, and the market.