Account Executive

Paducah Television Operations LLC•Lincoln, NE

19d

About The Position

Do you have a passion and drive for helping local businesses grow and thrive by providing exceptional and unique marketing strategies? Are you looking for not only a job but a career? If so, we should talk! At Channel 8 Lincoln (KLKN), we are looking for our next Account Executive. The successful candidate must be a self-motivated, highly organized individual with experience in new business development, and the ability to enhance an existing client base is desired. Background in advertising and/or media sales including digital is preferred but not required.

Requirements

Strong written and verbal communication skills
Strong organizational skills
Proficiency in Microsoft Office suite of services
Ability to harness financial data to inform decisions
Valid driver’s license with good history

Nice To Haves

Experience in new business development
Ability to enhance an existing client base
Background in advertising and/or media sales including digital

Responsibilities

Create a strategic business plan with your manager to achieve total revenue goals.
Develop multimedia advertising solutions for new clients that deliver results to their customers.
Effectively negotiates with customers.
Always maintain an acceptable pipeline as designated by management.
Develop new/incremental revenue through consistent and creative prospecting.
To craft a story around customer insights that clients can relate to.
Service and grow an existing list of accounts.
Collaborate with Sales Assistants to provide timely schedule maintenance including accuracy of orders, make-goods, posts, and accurate traffic instructions.
Responsible for all aspects of maintaining CRM software.
Responsible for using all station-provided sales tools & software, including Kantar, NSI, the station’s digital product suite including KBSI23.com, all mobile platforms, extended reach and email marketing.