Account Executive

USA TODAY Co. • Fort Walton Beach, FL

4d • Hybrid

About The Position

USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. The Account Executive role is a consultative, relationship-driven sales position for someone who loves owning the full sales cycle—from net-new prospecting through long-term account growth—and who thrives in both hunting and managing client relationships. In this role, you will actively hunt for net-new business, while also managing, growing, and expanding an ongoing book of clients. You’ll create tailored marketing strategies, guide businesses from first conversation through ongoing performance discussions, and continually identify opportunities to deepen partnerships over time. You’ll act as a trusted marketing partner—not a transactional seller—balancing new business development with retention, upsell, and account expansion to drive long-term client value. The Account Executive role is partnered with a post-sales team that manages campaign performance, optimizes results, and prepares reporting. Additional support resources are available, including the Data and Insights team, Client Strategists, and other product-specific resources. In your first 90 days, you’ll gain confidence in LocaliQ’s solutions, tools, and sales approach while building meaningful prospecting and discovery habits. By the end of this period, you’ll be owning your territory and sales cycle end-to-end, with the support and coaching needed to set you up for long-term success.

Requirements

• 2+ years of B2B sales experience with success in new business development, account growth, or business development roles
• Ability to run a full-cycle, consultative sales process—from discovery through proposal, negotiation, and close.
• Strong prospecting skills across phone, email, social, networking, and relationship-based outreach.
• Experience using CRM and sales tools with disciplined pipeline management and follow-up.
• Comfort learning and discussing digital marketing solutions such as search, social, display, and video (direct experience is a plus, not required).
• Excellent communication skills, business curiosity, and the ability to build credibility with diverse clients and stakeholders.
• Proficiency with CRM, Microsoft Office Suite, and AI tools such as Microsoft Copilot and Perplexity.
• Valid driver’s license and vehicle insurance

Nice To Haves

• direct experience with digital marketing solutions such as search, social, display, and video

Responsibilities

• Build a consistent prospecting cadence using cold calls, email, social outreach, networking, and in-person or virtual meetings to develop a strong pipeline.
• Manage and grow a territory by balancing new business development, client retention, and account expansion.
• Lead thoughtful discovery conversations to understand business goals, marketing challenges, and growth opportunities.
• Build and present data-informed digital and traditional marketing proposals that connect strategy, tactics, and budget to client goals.
• Own the full sales cycle—from initial outreach through close—while maintaining accurate CRM activity, pipeline management, and forecasting.
• Partner with internal account management, creative, and strategy teams to support strong client outcomes.
• Stay engaged post-sale through reporting, optimization, and performance conversations that support renewals and continued growth.

Benefits

• Competitive base salary + Uncapped commission opportunity
• 401(k) with company match
• Career progression opportunities
• Flexibility and autonomy in a hybrid/remote work environment
• High-performance culture with recognition, incentives, and President’s Club trips, etc.
• Comprehensive health, dental & vision coverage options and more
• Unlimited MTO time off, including paid holidays
• Expense reimbursement
• Structured onboarding to get you ramped fast
• Ongoing coaching from experienced leaders
• Access to industry-leading tools, resources, and marketing expertise

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed