Account Executive, B2B Technology

Padilla • Minneapolis, MN

7d • $55,000 - $65,000 • Hybrid

About The Position

As an Account Executive (AE) at Padilla, you’ll be a proactive driver of client success — blending strategic thinking, digital savvy, and creative storytelling to deliver measurable results. You’ll manage day-to-day client work, develop content and engage in media relations, and harness emerging tools, including AI, to optimize efficiency and creativity. You’ll collaborate closely with your team to shape integrated communications programs, from strategy through execution, across earned, owned, shared, and paid media. The ideal AE thrives in a digital-first environment, enjoys writing across formats, and brings curiosity, initiative, and strong client partnership skills to every project. This is a hybrid role that requires in-office work. Candidates must be within commuting distance of our Minneapolis office.

Requirements

• Strong understanding of integrated marketing communications, including PR, social, content, and digital media.
• Demonstrated ability to write for different platforms — adapting tone and style for different audiences and channels.
• Experience with social listening, analytics, and AI-assisted writing or research tools (e.g., ChatGPT, Muck Rack, Meltwater, Sprout Social, etc.).
• Project management skills with attention to deadlines, budgets, and client satisfaction.
• A curiosity for technology, marketing and creative ways to connect audiences with brands.
• Commitment to teamwork, collaboration, and continuous professional growth.

Responsibilities

• Create high-performing content: Write and edit clear, compelling copy for social media, web, email campaigns, press releases, bylines, and thought leadership pieces.
• Drive media relations: Build and nurture relationships with journalists, influencers, and digital creators. Identify opportunities, craft smart pitches, and secure earned media coverage.
• Leverage digital and AI tools: Use data analytics, monitoring platforms, and AI technologies to strengthen storytelling, optimize performance, and increase efficiency.
• Activate across channels: Work with the team to execute integrated campaigns, including social media strategies, influencer collaborations, media tours, special events, and virtual experiences.
• Deliver actionable insights: Use digital dashboards and media monitoring tools to evaluate performance, generate reports, and recommend optimization strategies.
• Collaborate: Mentor interns or Assistant Account Executives, providing clear delegation, feedback and guidance.
• Manage up effectively: Communicate clearly with supervisors to ensure alignment, resourcing, and performance expectations are met.
• Support new business growth: Contribute to research, brainstorming, proposal development, and presentations that help the agency win new clients.
• Champion learning and innovation: Stay current on digital trends, social media algorithms, and AI tools that can improve storytelling and client outcomes.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed