Account Executive, SME (Performance Advertisers)

Teads•New York City, NY

11h

About The Position

The Account Executive will help scale Teads’ Direct Response performance advertising business by acquiring and growing direct advertiser relationships with performance-driven small and medium-sized businesses. The role focuses on driving adoption of the Outbrain Direct Response by Teads platform among performance marketers focused on conversion metrics such as CPL, CPA, ROAS, and CPI. The Account Executive will explain how the platform’s targeting, optimization, and traffic quality capabilities can deliver business results, and partner with product, account management, and technical teams to support clients from prospecting and onboarding through spend growth and ongoing performance.

Requirements

At least 3 years of experience in AdTech, preferably at a demand platform.
Experience working with performance marketing clients, including SME brands and direct response agencies.
Strong understanding of performance advertiser goals, including CPL, CPA, ROAS, CPI, and RPC.
Proven sales track record in digital advertising or programmatic advertising.
Excellent communication, negotiation, and presentation skills.
High proficiency in spoken and written English.
Familiarity with campaign optimization.

Responsibilities

Build and manage a pipeline of direct advertisers and performance marketers globally.
Drive new business through outreach, networking, and platform demonstrations.
Understand client KPIs, including CPL, CPA, ROAS, and CPI, and tailor value propositions accordingly.
Collaborate with account management and technical teams to ensure seamless onboarding and campaign success.
Maintain up-to-date knowledge of programmatic trends, competitor offerings, and client needs.
Meet and exceed revenue targets and business development goals.