Account Executive, Automotive Marketing

USA TODAY Co.Houston, TX
$60,000 - $70,000Onsite

About The Position

USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. At LocaliQ part of USA Today, we help automotive dealerships win in competitive markets through data-driven, full-funnel marketing strategies designed specifically for the automotive industry. We’re looking for a relationship-driven Account Executive with direct experience working with dealers-someone who understands dealership operations, advertising challenges, and how to drive measurable results through modern marketing solutions. This is a dealer-facing, territory-based role where success comes from being in front of customers, understanding dealership KPIs, and delivering marketing strategies that impact vehicle sales, service traffic and market share.

Requirements

  • 3–5+ years of automotive sales or automotive marketing experience REQUIRED (Examples: dealership sales, vendor/agency auto experience, automotive media, or digital marketing serving dealers)
  • Strong understanding of automotive retail environment, including: Dealer operations and decision-making structure, Sales & fixed ops priorities, Inventory-driven marketing strategies
  • Proven ability to build relationships with dealer principals, GMs, and marketing leaders
  • Strong consultative selling and presentation skills
  • Highly organized, self-motivated, and comfortable working independently in the field
  • Proven track record of driving revenue growth, retaining accounts, and exceeding goals

Nice To Haves

  • Experience selling or supporting digital marketing solutions for automotive clients (highly preferred)

Responsibilities

  • Build and grow relationships with automotive dealership decision makers (GMs, Marketing Directors, Dealer Principals)
  • Drive new business while expanding and retaining dealer marketing partnerships.
  • Meet with dealership stakeholders face-to-face to uncover inventory, sales and marketing challenges.
  • Develop and present automotive-specific marketing strategies, including digital, audience targeting and local market positioning.
  • Translate dealer goals (sales, service, inventory turn, OEM compliance) into measurable marketing plans.
  • Manage your pipeline and opportunities through Salesforce
  • Partner with internal teams to deliver strong campaign results and long-term client success

Benefits

  • Medical, dental, and vision coverage
  • 401(k)
  • Paid time off
  • Tuition reimbursement
  • Career growth opportunities
  • President’s Club and performance recognition
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