Account Director, Triangle Retail Media

Canadian Tire Corporation•Toronto, ON

2d•CA$80,000 - CA$130,000•Hybrid

About The Position

Reporting to the AVP, Triangle Media Services, the Account Director, Triangle Retail Media will lead strategic client partnerships across key Canadian Tire Retail verticals. This is a senior consultative sales role that sits at the intersection of media, retail, and data, working closely with a Media Planning & Strategy Lead and an Account Manager to deliver integrated, high-impact retail media solutions.

Requirements

Bachelor’s degree in Marketing, Business, or related discipline.
10+ years of experience in a sales/ solution-selling role in retail media, digital media or advertising.
Proven success managing and growing a book of business, including both account expansion and new business acquisition.
Demonstrated ability to connect media strategies to measurable business outcomes, with a strong understanding of performance metrics and ROI.
Experience working in cross-functional client teams, collaborating with strategy, planning, and account management partners to deliver integrated solutions.
Possess superior interpersonal, verbal and written communication skills with experience in facilitation and influencing at executive leadership levels through building relationships.
Demonstrated strategic and analytical sales approach, with the ability to navigate ambiguity and manage multiple priorities.
Resourcefulness in maneuvering through a large company while working in a nimble and fast paced environment – ability to adapt and thrive in any business situation.
Strong proficiency in Salesforce (or similar CRM tools) for pipeline management, forecasting, and account tracking.

Nice To Haves

A working technical knowledge of digital marketing, media and/or publishing with an excitement to learn how to produce meaningful insights, counsel, and plan for our partners’ business objectives is preferred.

Responsibilities

Owning and growing a portfolio of new and existing clients, proactively building strong relationships and identifying opportunities for growth.
Driving new business acquisition by proactively prospecting, building a robust pipeline in Salesforce, and securing net-new partnerships aligned to TRM’s growth strategy.
Designing tailored pitches that address client objectives and pain points, effectively communicating TRM’s value proposition and inspiring adoption of ad product offerings (e.g., onsite display, video, social, email).
Leading client growth strategies, leveraging TRM’s advertising solutions to deliver on client business objectives and maximize revenue potential.
Collaborating with cross-functional teams (Merchandising, Ecomm, Data, Insights, Product) to identify and implement new processes and services that drive revenue growth.
Achieving quarterly revenue targets across your assigned portfolio through strategic account planning and execution.
Staying ahead of industry trends, adapting to evolving ad products and technologies, and identifying opportunities for innovation within the retail media network space.

Benefits

Comprehensive benefits and retirement programs
Performance incentives
Continuing Education Programs
Other perks to support your well-being
Career growth opportunities
Product discounts
Store discounts
Supported learning through our Triangle Learning Academy
Canadian Tire Profit Sharing
Retirement and savings programs for eligible employees
Mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families
Total well-being, and mental health tools and resources for all employees