Account Director, Communications

BPD•Nashville, FL

11d

About The Position

The Account Director is a hands-on communications strategist and team leader who develops and executes innovative, research-driven programs for hospital and health system clients. Serving as the overall project manager and liaison between clients and the agency team, the AD ensures client goals and needs are met, develops a strong understanding of clients’ businesses and markets, and provides thoughtful counsel on complex issues. The role calls for an exceptional writer and presenter who can manage multiple engagements and deadlines, develop proactive reputation campaigns, and craft responsive strategies to protect clients during crises. The ideal candidate has a track record of leading teams and developing and executing strategic communications programs, particularly integrated marketing campaigns, in collaboration with in-house and agency partners. The role is based in the Nashville, Tennessee, or Boca Raton, Florida, area, with in-office work as needed. The Account Director reports to the VP, Communications and may travel as needed. BPD Health is a strategic growth partner for health brands, health systems, pharmaceutical companies, and healthcare innovators. As part of MJH Life Sciences, BPD provides clients access to a physician engagement network. BPD emphasizes inclusion, belonging, health equity, and ongoing learning, and is an equal opportunity employer.

Requirements

At least 7 years of agency or in-house experience.
Local to the Nashville, Tennessee, or Boca Raton, Florida, area and able to work in an office as needed.
Experience in proactive communications and crisis communications.
Demonstrated ability to build relationships quickly, internally and externally.
Excellent interpersonal and communications skills, in person and through phone or internet meeting platforms.
Exceptional writing and presentation skills, with the ability to connect with internal and external audiences.
Superior organizational skills, attention to detail, and follow-through, with the ability to anticipate client needs.
Discernment in protecting confidential information, both verbal and written.
Ability to travel as needed.

Nice To Haves

Vendor management or account management experience.

Responsibilities

Build strong client relationships and become a trusted advisor to senior and executive-level client contacts through thought leadership and strategic counsel.
Lead the agency team as account and project lead, ensuring initiatives fulfill scope, meet client needs and deadlines, and achieve overall results.
Provide strategic counsel that addresses current client issues and anticipates future issues with a clear point of view.
Oversee creation and execution of communications plans, scenario plans, and executive messaging for healthcare audiences, aligned with broader account strategy.
Coordinate across agency teams to bring in relevant disciplines and expertise for clients and projects.
Draft communications plans, scenario plans, reactive statements, and executive messaging.
Identify organic growth opportunities and pitch innovative ideas aligned with client goals and engagement strategy.
Work autonomously and with limited oversight to move work forward using communications and healthcare expertise.
Coach and mentor junior team members through guidance, feedback, and development support.
Collaborate across departments to deliver strategic and creative client engagements.
Help ensure team and client deadlines are met by following established engagement timelines.