A/V Creative - Apple TV Brand Creative Marketing

Apple • Culver City, CA

1d

About The Position

Apple TV's Marketing team crafts world-class campaigns that connect audiences with high-quality stories, building brand awareness and loyalty. We drive innovation and excellence from strategic vision to creative execution, collaborating across Apple, with agencies, studios, and talent to place Apple TV at the heart of global culture. Apple is seeking an A/V Creative to lead Brand and Multi-Title A/V campaigns for Apple TV. This role is distinct from a Creative focused on title-specific marketing for individual Original Content releases — instead, you'll shape and elevate the Apple TV brand itself, crafting a unique voice that ties our entire slate of programming into one cohesive, premium service identity. This is a creative role that focuses on service-level messaging. The ideal candidate has deep experience in entertainment brand marketing: understanding how to build brand equity, audience loyalty, and a distinct point of view for our streaming service overall, rather than promoting individual shows or films in isolation.

Requirements

• At least 7 years experience with brand creative campaign development, preferably in Entertainment (Series/Film)
• Proven experience leading brand-defining campaigns
• A sharp creative sensibility that translates diverse content into one coherent brand voice
• A pulse on emerging trends across digital, experiential, and product brand marketing

Nice To Haves

• Strong collaborative instincts and the ability to manage relationships across a large, cross-functional organization
• Proven ability to build and direct high-quality A/V creative that meets Apple's standards
• Collaborative, team-oriented approach with experience operating in a fast-paced, cross-functional organization
• Experience managing a high volume of creative and campaign types in parallel

Responsibilities

• Shape and elevate the Apple TV brand itself.
• Craft a unique voice that ties the entire slate of programming into one cohesive, premium service identity.
• Focus on service-level messaging.
• Build brand equity, audience loyalty, and a distinct point of view for the streaming service overall.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed