Director, Brand & Creative Marketing

MongoDB•San Francisco, CA

About The Position

The Director of Brand & Creative Marketing will own the evolution of MongoDB’s global brand identity and creative expression, translating complex technical offerings into stories and experiences that drive business outcomes and foster audience pride and loyalty. The role leads and influences MongoDB’s brand visual expression and partners with Marketing, Product, Sales, and executive leaders to strengthen the brand and drive mindshare and market share with developer and executive audiences. The position reports to the VP of Corporate Marketing. The Director leads a multidisciplinary creative team and collaborates across the company to develop marketing plans, analyze results, identify opportunities, and meet budget requirements through forecasting and expectation management. The role develops brand strategy and campaigns, refreshes the brand foundation and visual identity, establishes performance goals and metrics, and creates consistent, digital-first brand experiences across channels and touchpoints. It also manages creative resources, schedules, budgets, and delivery while maintaining a high standard of quality and craft. MongoDB describes itself as a global data-platform company with offices worldwide and more than 67,000 customers. The company says it is committed to employee development and a supportive, inclusive culture, and provides accommodations during the application and interview process. For eligible U.S.-based employees, the posting lists compensation and benefits including equity, an employee stock purchase program, flexible paid time off, parental leave, fertility and adoption assistance, a 401(k), mental health counseling, transgender-inclusive health insurance coverage, and health benefits offerings.

Requirements

10+ years of design leadership in an external agency and/or internal brand team.
Experience creating and operationalizing branding and design systems for B2B technology or SaaS brands across print, digital, video, and other media.
Experience leading creative production and execution for large in-person events and marketing campaigns.
Proven ability to develop successful concepts.
Strong creative vision aligned with business objectives.
Experience creating integrated content across digital, social media, paid media, mobile, offline, and print channels.
Experience recruiting, retaining, and developing a diverse team of talented creatives.
Excellent creative management skills and ability to meet deadlines across multiple projects with varying timelines.
Experience working in a fast-paced, high-volume, deadline-oriented environment.
Experience collaborating with senior stakeholders across disciplines.
Experience pitching ideas and articulating a strategic design approach.
Excellent written and verbal communication skills.
Positive, kind, optimistic, and enthusiastic team-oriented approach, with the ability to collaborate with and influence peers to overcome obstacles.

Nice To Haves

Experience working with databases, data analytics, data science, or similar products.
Bachelor’s degree or equivalent in marketing or business.
Experience as a copywriter, graphic designer, or production artist.
Project-management experience focused on creative direction.

Responsibilities

Develop and articulate a brand strategy that strengthens MongoDB’s differentiation, emotional resonance, and business impact with developers and senior executives.
Translate business priorities into creative concepts and brand campaigns, partnering with executive leadership and cross-functional teams.
Identify strategic challenges and develop creative solutions that support transformation and brand loyalty.
Establish operational goals and metrics for brand awareness, emotional resonance, loyalty, and business outcomes, and optimize global brand performance.
Lead the evolution of MongoDB’s brand expression through visual systems and campaigns that are human-centered and connected to the company’s technical roots.
Lead narrative-driven storytelling across digital, video, events, product experiences, swag, and other mediums.
Explore emerging creative technologies, including AI, generative design, motion, and interactive storytelling, to enable new creative possibilities.
Develop digital-first brand experiences across platforms, formats, and channels.
Lead the refresh of the brand foundation and visual identity, ensuring the design system is distinct, scalable, and future-ready.
Recruit, mentor, and inspire a multidisciplinary creative team, fostering excellence, inclusion, creativity, and collaboration.
Build partnerships across Product, Marketing, Employee Experience, and Corporate Communications to maintain brand consistency across touchpoints.
Represent MongoDB’s brand vision to executives, employees, and the wider ecosystem.
Deliver scalable, high-impact creative campaigns and brand experiences for developer and executive audiences.
Manage resources, timelines, and budgets efficiently to maximize return on investment while maintaining quality and innovation.
Set and maintain a high standard for creative output, storytelling, emotional connection, and visual expression.
Experiment across digital, live events, swag, and interactive environments to create memorable brand experiences.
Elevate product and company storytelling through clear, compelling visual design.
Develop and maintain relationships with internal stakeholders and external partners to align creative work with business objectives and ensure adoption across brand platforms.
Centralize brand information, guidelines, collaboration tools, and digital asset management to support consistent brand communication.
Present design concepts and strategies to senior leadership and use reviews and meetings to maintain clarity and consistent workflows.
Communicate with cross-functional teams to secure buy-in and execute projects successfully.
Track industry trends and best practices and bring innovative ideas to MongoDB.
Prioritize work and resources across short- and long-term needs and develop schedules with designers, copywriters, and production artists.
Conduct creative-team brainstorming sessions and develop innovative, actionable initiatives in a fiscally responsible manner.
Review and approve team-developed art and copy to ensure deliverables address marketing goals and challenges.
Lead creative and design direction for brand initiatives, ensuring consistency and excellence.
Direct multiple projects, stakeholders, and budgets to meet deadlines and maximize return on investment.