Website and Content Coordinator

CBI Health • Toronto, ON

5d • CA$41,800 - CA$60,000 • Remote

About The Position

This is a remote, junior-level position focused on managing and coordinating website content. The role involves daily website updates, content creation and optimization, SEO analysis, reporting on website performance, and collaborating with various internal teams. The goal is to ensure the website is up-to-date, user-friendly, and optimized for search engines, ultimately contributing to better client recovery and support.

Requirements

• 1-3 years of experience in website content, digital marketing, SEO, communications, or a related field.
• Experience managing and publishing content through a content management system.
• Strong writing, editing, proofreading, and content-organization skills.
• Working knowledge of SEO, including keyword research and on-page optimization.
• Experience using GA4, Google Search Console, or similar tools to review website performance.
• Strong attention to detail and the ability to manage multiple requests and priorities.
• Strong communication and collaboration skills, with experience working across different teams.
• A willingness to learn new tools, systems, and digital processes.

Nice To Haves

• Experience in healthcare, a multi-location organization, or another regulated industry.
• Familiarity with Google Tag Manager or Looker Studio
• French-language proficiency and experience translating or adapting digital content are considered an asset.

Responsibilities

• Manage day-to-day website updates, including clinician profiles, clinic information, hours, services, closures, and booking details.
• Review the website regularly to identify outdated, missing, or inconsistent information.
• Maintain key website documentation and support quality assurance following updates.
• Write, edit, coordinate, and publish website content in collaboration with teams across the organization.
• Support the development and maintenance of service pages, location content, landing pages, and other website resources.
• Conduct keyword research, competitor analysis, and on-page optimization to improve search visibility and user experience.
• Identify content gaps and recommend improvements to website structure, navigation, and the customer journey.
• Monitor SEO and website performance and use insights to inform content improvements.
• Pull and interpret website performance data from GA4, Google Search Console, and other relevant platforms.
• Build and maintain recurring reports and help improve reporting workflows.
• Monitor website traffic, engagement, form submissions, booking actions, and conversions.
• Partner with Marketing, clinical teams, and subject matter experts on website and content initiatives.
• Maintain clear documentation for website processes, content standards, and recurring tasks.
• Support broader digital projects, campaigns, and website improvements as needed.

Benefits

• The job description does not explicitly list benefits.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed