Web Designer & Digital Strategist

Union College Career Center in Becker Hall•Schenectady, NY
•$75,000 - $85,000•Hybrid

About The Position

We are seeking a versatile, energetic, and self-motivated Web Designer & Digital Strategist to take ownership of our web-based digital presence. As part of a small, nimble web team at Union, this is a unique "soup-to-nuts" opportunity for an entrepreneurial professional looking to make a direct impact. In this role, you will bridge visual web design, digital content strategy, and light front-end execution in a Drupal environment. If you thrive in a collaborative environment where everyone wears multiple hats and you crave the opportunity to help shape your role to meet organizational goals, this position is for you. You will work as part of a two-person web team reporting to the Vice President for Communications and Marketing, and working in close collaboration with the Assistant VP for Content Strategy.

Requirements

  • 4-6+ years of digital/web design experience, with flexibility for a high-energy candidate possessing strong entrepreneurial initiative and a broad skill set required.
  • Portfolio demonstrating clean web layout design, strong typography, intuitive UX/UI principles, and responsive design execution.
  • Experience or strong interest in user journey mapping, content hierarchy, copy editing, and digital media strategy.
  • Hands-on experience working inside a Content Management System (Drupal experience is highly desirable).
  • Basic to intermediate front-end coding skills (HTML, CSS, basic JavaScript) to implement design tweaks and troubleshoot page layouts.
  • An ability to work collaboratively with clients to shepherd projects throughout the entire process.
  • Self-directed mindset with a desire to take ownership, solve diverse challenges, and shape a role in an "all hands on deck" higher education environment.

Nice To Haves

  • Prior experience in higher education or working with non-profit / institutional brands.
  • Familiarity with web accessibility guidelines (WCAG) in an academic setting.
  • Basic experience with digital analytics (Google Analytics) or SEO best practices to inform content strategy decisions.
  • Bachelor’s or other degree.

Responsibilities

  • Conceptualize and design responsive web layouts, landing pages, digital campaign assets and user interfaces that align with the college's brand and admissions goals.
  • Collaborate across departments to plan, structure, and refine digital content, ensuring site navigation, page architecture, and messaging effectively to students, faculty and alumni.
  • Manage and update site layouts within our Drupal CMS, applying light CSS/HTML modifications and front-end tweaks to enhance user experience and maintain site aesthetics.
  • Maintain and evolve digital visual standards, ensuring brand consistency across all public-facing digital channels.
  • Serve as a strategic digital partner to internal campus stakeholders—helping translate their departmental goals into effective web solutions.
  • As part of a small team, step in where needed to support team initiatives, web initiatives, and broader campus communications.

Benefits

  • Generous Vacation, Sick, and Personal Time
  • Winter Recess Break in Addition to Paid Holidays (in accordance with policy)
  • Healthcare: Medical (PPO & HDHP), Dental, and Vision Insurance (Flexible Spending and Dependent Care Accounts)
  • Free On-Campus Fitness Facility Access and Discounts for On-Campus Wellness Programs
  • Pre and Post Tax participation in a 403(b) Retirement Plan
  • Salary Continuation Program in the event of Disability
  • Tuition Exchange
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