Web Content Manager - English

LA28Los Angeles, CA
$88,000 - $115,000Onsite

About The Position

LA28 is seeking a strategic and creative Web Content Manager to join the Digital Engagement & Marketing (DIG) team. This role is responsible for driving content strategy, planning, and execution across LA28’s website. The Web Content Manager will report to the Head of Web & App and ensure content aligns with business priorities and supports evolving fan needs during key digital moments. This position combines strategic planning with hands-on execution, working closely with the Website Manager, Bilingual Content to scale publishing operations, lead content direction, editorial planning, and ongoing optimization for LA28.org. The individual will be a key guardian of the LA28 brand and a significant contributor to building a legacy for the Olympic and Paralympic Movement from the perspective of fans and athletes.

Requirements

  • Bachelor's degree in Marketing, Communications, Multimedia, Journalism or similar program preferred or a combination of equivalent work experience.
  • Minimum 5,+ years of experience in digital content strategy, web content management, or editorial roles
  • Proven experience developing and managing content strategies and editorial calendars
  • Strong understanding of SEO, content optimization, and search-driven user behavior
  • Experience working within CMS platforms (enterprise CMS experience preferred)
  • Experience collaborating across marketing, product, and analytics teams
  • Strong analytical mindset with the ability to translate data into actionable insights
  • Proven ability to manage multiple priorities in a fast-paced, cross-functional environment
  • Strategic thinker who can connect content to user and business outcomes
  • Strong editorial judgment and attention to detail
  • Ability to influence cross-functional stakeholders without direct authority
  • Comfortable balancing planning and execution

Responsibilities

  • Define and execute the website content strategy aligned to fan needs and business priorities
  • Own the editorial calendar and content pipeline, ensuring a consistent flow of high-quality content tied to key moments and campaigns
  • Lead planning and coordination of content initiatives, aligning stakeholders, timelines, and deliverables across functional teams
  • Translate business priorities into clear, effective content experiences (e.g., landing pages, site updates) that support discovery, planning, and engagement
  • Oversee content execution in partnership with the Website Manager, Bilingual Content, ensuring quality, accuracy, and consistency
  • Incorporate SEO best practices and use search insights to optimize content planning and performance
  • Analyze content performance and user behavior to refine strategy and identify gaps and opportunities
  • Collaborate with design and digital teams to align content with the overall user experience
  • Support major launches and key initiatives through structured content planning and execution
  • Contribute to scalable content workflows and governance across the organization

Benefits

  • The annual base salary range for this position is $88,000.00 - $115,000.00.
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