VP, Strategy
About The Position
Lead the development and execution of Diageo North America's commercial strategy, with particular accountability for Route-to-Market, distributor strategy, customer and channel strategy, and commercial transformation. Serve as the strategic partner to US Sales leadership to accelerate growth, improve commercial effectiveness, and strengthen execution across customers, distributors, channels, and markets. The role identifies and drives strategic choices, operating models, and transformational initiatives that shape commercial performance. This includes shaping channel and customer strategies, optimizing distributor partnerships and economics, and evaluating growth opportunities that improve market performance and strengthen competitive advantage. As a senior leader, the role leads Diageo's highest-priority commercial transformation initiatives, influences Executive leadership decisions, and builds strategic capability across the commercial organization.
Requirements
- 12+ years of professional experience.
- 8–10 years of experience across strategy consulting, corporate strategy, and experience within the consumer goods industry.
- Demonstrated track record leading enterprise-wide or commercial transformation programmes, partnering with Executive and Senior Leadership teams to shape long-term business strategy and deliver measurable commercial impact.
- Deep strategic, commercial, and financial expertise, with the ability to connect enterprise strategy, commercial strategy, customer and consumer insights, competitive dynamics, and market economics into clear strategic choices.
- Exceptional communication, stakeholder management, and executive influencing skills.
- Extensive experience preparing and presenting recommendations to Executive- and Board-level audiences.
- Proven people leadership experience.
Responsibilities
- Lead the development and evolution of Diageo's Route-to-Market strategy, identifying strategic opportunities to accelerate growth across channels, customers, distributors, and markets.
- Serve as the strategic advisor to the President US Sales and senior commercial leadership team, helping define priorities, assess market opportunities, and make critical commercial investment decisions.
- Own the strategic and economic assessment of major commercial choices, including Route-to-Market models, distributor partnerships, channel and customer economics, resource allocation, and commercial investments, ensuring decisions maximize sustainable growth and value creation.
- Shape Diageo's long-term distributor strategy and partnerships, including assessment of distributor capabilities, economics, incentives, operating models, and potential structural changes to Route-to-Market.
- Lead end-to-end commercial transformation initiatives from diagnostic and strategy through business case, leadership alignment, implementation design, and tracking of value delivery to improve commercial effectiveness, sales productivity, distributor performance, resource allocation, and execution quality.
- Lead strategic assessment of evolving consumer, competitive, regulatory, and customer trends impacting the beverage alcohol landscape.
- Support annual and long-range planning processes by identifying key strategic growth drivers and risks.
- Lead market assessments, strategic partnerships, and other special projects impacting commercial growth.
- Develop Executive Committee, Board, and North America leadership presentations that communicate strategic recommendations clearly and influence key business decisions.
- Develop high-performing teams, strengthen organizational capability, and lead through influence in complex global organizations.
Benefits
- Highly competitive rewards and benefits package.
- Healthcare benefits for US-based employees.
- Retirement benefits for US-based employees.
- Short-term and long-term disability coverage for US-based employees.
- Basic life insurance for US-based employees.
- Wellness benefits for US-based employees.
- Industry-leading parental leave for US-based employees.
- Annual incentive payment and stock awards may be available to eligible roles.
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What This Job Offers
Job Type
Full-time
Career Level
Executive
Education Level
No Education Listed
