VP, Strategy

Adelphi Group•New York, NY
•Hybrid

About The Position

The VP, Strategy provides technical expertise to support the execution of strategies within a specific function. The role develops detailed plans and recommendations to advance business objectives, works on complex projects that influence key operational goals, and supports teams through subject-matter expertise. The position also develops and maintains the visual identity of a brand, network, channel, or organisation, including logo design and its overall look and feel. It defines and selects colour palettes, typography, imagery, and visual elements that consistently express brand positioning and values across all touchpoints. The role establishes brand design standards and guidelines, develops and maintains graphic designs and layouts that support brand identity, and reviews design outputs for alignment with established standards and overall brand direction. The listed salary is $180,000. Omnicom’s policy requires employees to work in the office at least three days a week, to the extent permissible by local law, unless additional in-office days are directed by the agency or manager.

Responsibilities

  • Provide technical expertise to support the execution of strategies within a specific function.
  • Develop detailed plans and recommendations to advance business objectives.
  • Work on complex projects that influence key operational goals and support teams through subject-matter expertise.
  • Develop and maintain the visual identity of a brand, network, channel, or organisation, including its logo and overall look and feel.
  • Define and select colour palettes, typography, imagery, and visual elements that express brand positioning and values across touchpoints.
  • Establish brand design standards and guidelines to ensure consistency across productions and campaigns.
  • Develop and maintain graphic designs and layouts that support brand identity.
  • Review design outputs to ensure alignment with established standards and overall brand direction.
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