VP, Portfolio Growth (Wet Dog)

Mars•Franklin, TN

9d•Hybrid

About The Position

The VP, Portfolio Growth-Wet Dog leads the North America Wet Dog business, the category leader anchored by iconic brands including Pedigree and Cesar, at a pivotal moment of transformation and accelerated growth. This role sits within the North America Marketing organization and reports to the Chief Marketing Officer. This role owns the portfolio growth strategy and will lead transformation of the business to unlock the next phase of growth across connected commerce, innovation, brand building, and in market execution. With connected commerce as the primary engine of category growth, this leader will shape how Mars Pet Nutrition wins in an evolving, digitally led marketplace while strengthening consumer demand and category leadership. This is a highly visible enterprise role, influencing both North America and global strategy. As the North America representative on the Cesar Global Brand Board, the VP will influence global priorities while translating them into bold, integrated plans that deliver growth, strengthen brand equity, and build long term competitive advantage. The role leads a cross functional team with clear accountability to deliver in market performance and continuous optimization. It also offers the opportunity to build and lead a high performing organization and play a central role in developing the future marketing leadership pipeline for North America. This role is based in Franklin, TN with regular in office collaboration expected. Flexibility is a key enabler, empowering associates to make choices that support both business outcomes and personal needs, including occasional remote work.

Requirements

15+ years of commercial leadership experience, with a strong foundation in brand building and consumer led marketing, including 8 plus years leading digital and connected commerce growth within portfolio, category, or brand leadership roles in global or regional CPG, retail, or tech companies
Proven track record of delivering transformational business results, particularly in omnichannel and ecommerce driven environments
Strategic, forward looking thinker with strong curiosity for emerging business models, capabilities, and trends
Strong general management mindset with experience setting business strategy and navigating complex trade offs across growth, profitability, and investment
Experience leading large, complex, and matrixed organizations, including globally distributed teams
Inspirational and enterprise level leader with the ability to influence senior stakeholders and mobilize cross functional teams to deliver results

Responsibilities

Set and lead the North America Wet Dog portfolio 5-year integrated value creation plan, defining the growth strategy and building blocks across brands and growth platforms in alignment with enterprise and global priorities
Lead the transformation of the Wet Dog business to accelerate growth, strengthening brand equity, scaling connected commerce, and unlocking new growth platforms
Translate global portfolio, brand, and innovation strategies into integrated North America plans with clear accountability, execution requirements, and measurable outcomes
Shape global priorities as the North America representative on the Cesar Global Brand Board, ensuring alignment to regional growth needs and long term brand equity development while providing clarity to clear execution requirements, accountability, and performance measures.
Drive holistic, digitally led demand creation strategies to build consumer demand and win in an omnichannel environment
Lead and orchestrate high performing cross-functional Portfolio Growth Teams, including strategic prioritization of resource allocation against growth priorities, business continuity needs, and value leadership.
Sponsor and evolve the Wet Dog operating model, governance, and ways of working to improve speed, decision quality, and execution consistency
Build, lead, and develop a high performing leadership team, with a focus on talent development, capability building, and long term succession for critical marketing roles
Serve as a functional capability leader within Marketing, strengthening strategic brand and category leadership skills and contributing to the North America Marketing talent pipeline through coaching, standards, and enterprise learning priorities.
Build, lead, and develop a high‑performing Wet Dog leadership team, fostering strong cross‑functional alignment, execution discipline, and talent capability.