VP of Sales

Cole West LLCCenterville, UT
Onsite

About The Position

The VP of Sales will lead the company’s efforts to build an industry-leading sales organization, develop broker & mortgage relationships, drive sales & margin, and provide an excellent customer experience. This role involves overseeing the Sales department staff, developing and implementing sales operations, vision, and goals, and serving as the local real estate market expert and chief strategist for all Sales and Marketing efforts. The VP of Sales will partner with the division president to develop and maintain key partnerships with lenders and brokerages, determine product and project revenue for new projects, and develop the strategy for model park execution and amenities. Additionally, this role is responsible for developing and executing annual and quarterly goals for sales, closings, and revenue, as well as recruiting, training, leading, and motivating sales agents and marketing staff. The VP of Sales will also review community traffic and sales reports, determine marketing needs, set sales release schedules, oversee contract negotiations, manage sales budgets, and represent the division for escalated buyer concerns. Serving on homeowner association boards may also be required.

Requirements

  • Strong leadership, business management, and motivational skills.
  • Minimum of 5 years’ experience in new home sales.
  • Strong pattern of success with team building, motivation, resource management, negotiation, and conflict resolution.
  • Ability to direct numerous employees and consultants efficiently and effectively.
  • Excellent written and oral communication skills.
  • Ability to thrive in a fast-paced, ever changing work environment.
  • MS Office skills including Word, Excel, and PowerPoint.

Nice To Haves

  • Bachelor’s degree in marketing or related field.

Responsibilities

  • Oversee the work of Sales department staff.
  • Serve on division Leadership Team.
  • Develop and implement all aspects of division sales operations, vision, and goals.
  • Serve as local real estate market expert and chief strategist for all Sales and Marketing efforts.
  • Partner with division president to develop and maintain key partnerships with lenders and brokerages.
  • Lead division efforts to determine product and project revenue for new projects.
  • Develop the strategy for model park execution and amenities.
  • Partner with division president to develop and execute on annual and quarterly goals for sales, closings, and revenue.
  • Recruit, select, train, lead and motivate all sales agents, inside sales representatives and marketing staff.
  • Monitor and appraise performance based on division and individual sales goals.
  • Review community traffic and sales reports.
  • Marketing leadership to determine marketing needs based on traffic patterns, competition, and sales pace.
  • Determine sales release schedule and proposed strategy for pricing and incentives.
  • Oversee the work of sales agents to negotiate terms.
  • Review and execute real estate purchase contracts.
  • Monitor the health and performance of contracts in backlog.
  • Represent the division for all escalated buyer concerns.
  • Develop and manage division Sales budgets to achieve targeted revenue.
  • Serve on the board of directors for community homeowners associations as needed.
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