VP Of Client Experience Strategy

First HorizonMemphis, TN
Onsite

About The Position

We are seeking a Client Experience Strategist who will play a critical role in shaping our future. The VP, Client Experience Strategy is responsible for defining and advancing the bank’s client experience strategy and creating a prioritized roadmap for how to strengthen current relationships while we build new ones for the future. You will be at the intersection of client insights, experience design, and business strategy — responsible for defining and prioritizing the client experiences that matter most, and ensuring they are translated into actionable design and delivery across the organization.

Requirements

  • 5+ years of experience in customer or client experience design, service design, UX strategy, or a closely related field.
  • Demonstrated ability to translate research and data into strategic experience recommendations.
  • Proficiency in journey mapping, service blueprinting, and experience design tools (e.g., Miro, Figma, or equivalent).
  • Strong understanding of brand strategy and the role of experience in delivering on brand equity.
  • Excellent communication and storytelling skills, with the ability to influence stakeholders at multiple levels.
  • Experience working in a cross-functional, matrixed environment.
  • Familiarity with voice-of-the-client platforms (e.g., Medallia, Qualtrics) and CX measurement frameworks.

Nice To Haves

  • Background in or strong working knowledge of brand strategy or design systems.

Responsibilities

  • CX Strategy & Prioritization (Primary Focus)
  • Define enterprise and line-of-business CX priorities based on client insights, business goals, and performance gaps
  • Identify the critical journeys and moments that drive client loyalty, retention, and growth
  • Establish and maintain a CX roadmap, ensuring alignment across Product, Retail, Digital, and Marketing
  • Connect CX opportunities to client and financial outcomes (NPS, retention, product adoption, cost-to-serve)
  • Define governance frameworks and operating models that embed CX priorities into product, brand marketing, and delivery roadmaps
  • Ensure CX initiatives are operationalized and sustained across the organization
  • Experience Definition & Design Direction (Player/Coach)
  • Translate prioritized CX opportunities into clear experience strategies and design direction
  • Partner with CX Design and Journey Orchestration leads to bring experiences to life
  • Step in as a player/coach on high-priority initiatives where additional design leadership is required
  • Ensure experience frameworks and solutions align to brand promise and client expectations
  • Insights Translation & Business Alignment
  • Translate VoC, brand tracking, and behavioral insights into clear, actionable experience priorities
  • Facilitate alignment across cross-functional teams through structured problem framing and workshops
  • Serve as a bridge between Insights, Design, and Business teams
  • Communicate CX priorities and progress to senior leadership with clarity and business relevance
  • Translates CX insights and performance into clear executive narratives that articulate impact on growth, loyalty, and differentiation
  • Present CX strategy and journey priorities into senior leadership, building alignment and driving decision-making

Benefits

  • Medical with wellness incentives, dental, and vision
  • HSA with company match
  • Maternity and parental leave
  • Tuition reimbursement
  • Mentor program
  • 401(k) with 6% match

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Education Level

No Education Listed

Number of Employees

1,001-5,000 employees

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