VP Market Development

Modulr•US, FL

5h•Remote

About The Position

Modulr is seeking a VP Market Development to lead the design, implementation, and scaling of the US commercial strategy. This role involves building and leading a high-performing sales team, owning the new-business revenue number, carrying a quota, and establishing market presence with enterprise accounts. The VP will develop the US market commercial strategy, including territory planning, account tiering, pricing, and go-to-market approach across three segments: earned wage access, business payments, and non-bank lending. Responsibilities include managing the full sales pipeline, ensuring forecasting accuracy, partnering with Product, Solutions Engineering, and Marketing to refine product positioning and drive brand presence, and converting pilot customer references into a scalable commercial motion. This is a full-time, home-based position on the East Coast of the US.

Requirements

Extensive enterprise B2B sales experience with solid experience in a senior leadership role (VP/Head of Sales) managing teams.
Proven success launching and scaling new markets or geographies, with consistent quota attainment and experience managing large deal cycles.
Demonstrated ability to recruit, build, and retain top talent with a collaborative leadership style and track record of new hires reaching productivity in their first quarter.
Deep knowledge of enterprise payments, embedded finance, or B2B SaaS sales models with working fluency in US payment rails (ACH, RTP, FedNow, push-to-card).
Experience at fintech or financial services firms navigating regulatory requirements and compliance-driven sales cycles.
Comfort with data-driven decision making and proficiency with CRM, sales enablement, and AI-powered tools.
Passion for building something transformational and genuine excitement about embedded payments and fintech innovation.

Responsibilities

Lead the design, implementation, and scaling of Modulr's US commercial strategy across three segments - earned wage access, business payments, and non-bank lending.
Build and lead a high-performing sales team.
Own the new-business number and carry a quota.
Establish Modulr's market presence with enterprise accounts.
Develop US market commercial strategy including territory planning, named-account tiering, pricing strategy, and go-to-market approach across the three Phase 1 segments.
Own the total new-business revenue number and manage the full sales pipeline from generation through close, ensuring quarterly forecasting accuracy and pipeline coverage ahead of target.
Partner with Product, Solutions Engineering, and Marketing to refine product positioning for the US market and drive brand presence through speaking engagements and industry conferences.
Execute on warm pipeline from existing UK customers with US operations and convert pilot customer references into scalable commercial motion.