VP, Global Creative

The Trade Desk•New York, NY

10h•$191,200 - $350,600

About The Position

The Trade Desk is hiring a Vice President of Brand and Creative, reporting to the Chief Marketing Officer. The team’s purpose is to make The Trade Desk inescapable, unmistakable, and loved. The role owns the company’s brand story, brand identity, and the creative engine behind every campaign brought to market. The VP sets the company’s creative direction and quality standards, leads brand campaign strategy and development, and coordinates campaigns across channels. The position leads in-house copywriting, design, video, and production teams; builds creative foundations, systems, and standards; shapes the company’s brand presence as an industry thought leader; and demonstrates the business value of creative work. It also develops the senior leaders who run these teams and aims to make the organization an excellent place for creative professionals.

Requirements

15+ years of brand and creative experience, including leading brand at a global technology or media company, or leading major accounts at a top agency.
A proven creative leader who can set direction and raise the bar without becoming a bottleneck.
Experience building and running in-house creative teams across copywriting, design, video, and production.
A world-class storyteller with sharp instincts for what breaks through and what people remember.
Skill in connecting brand to business value and comfort being measured on it.
A strong operator who builds systems that scale creative output without diluting quality.
An exceptional cross-functional partner who earns trust with sales, product, and executive stakeholders.

Nice To Haves

Experience in the advertising space, ideally in adtech, an agency, a media company, or marketing to advertisers.

Responsibilities

Own the brand story and brand identity, creating a compelling, consistent experience across marketing, sales, and product.
Set the creative direction for the company and hold the bar for every piece of work that carries the brand.
Lead brand campaign strategy and development, putting campaigns in market that set the company apart and shape how people think about The Trade Desk.
Coordinate campaigns across channels so the work shows up as one story everywhere it appears.
Lead in-house copywriting, design, video, and production teams.
Build creative foundations, systems, and standards that help the rest of marketing move faster and do better work.
Shape how the company shows up as a brand to support its position as an industry thought leader.
Prove the value created is worth more than what is spent to create it.
Develop the senior leaders who run these teams and make this the best place to be a creative.

Benefits

Comprehensive healthcare, including medical, dental, and vision, with premiums paid in full for employees and dependents.
401(k) plan and company match.
Short- and long-term disability coverage.
Basic life insurance.
Well-being benefits.
Reimbursement for certain tuition expenses.
Parental leave.
Sick time of 1 hour per 30 hours worked.
Vacation time for full-time employees: up to 120 hours through the first year and 160 hours thereafter.
Around 13 paid holidays per year.
Employee Stock Purchase Plan allowing employees to purchase company stock at a discount.
Employees may be eligible for stock-based compensation grants based on company and individual performance.
Variable compensation-based incentives and commissions may be offered depending on the role.