VP & CMO, Developer & Trusted Services

Salesforce•San Francisco, CA

23h

About The Position

Salesforce is seeking a strategic and visionary VP & CMO to lead global product marketing for Salesforce’s Developer and Trusted Services portfolio. This portfolio includes developer tooling, Agentforce experiences, security, governance, backup, and operational trust services. This role is the senior-most marketing leader for Developer and Trusted Services, serving as the primary counterpart to Product, Engineering, Sales, and Executive Leadership for platform strategy and go-to-market execution. The leader will define Salesforce’s role in the era of AI and the Agentic Enterprise, positioning Salesforce as the platform where developers build, agents operate, and enterprises run with trust at scale. As organizations adopt agent-driven architectures, the combination of developer experience, interoperability, security, governance, and compliance becomes foundational. The VP & CMO will own the global narrative, portfolio positioning, competitive strategy, and go-to-market execution across these critical platform capabilities. This leader will partner closely with Product, Engineering, Sales, Data 360, Informatica, MuleSoft, Tableau, Customer 360 Apps, Slack, and Agentforce leadership to ensure a differentiated, cohesive, and future-forward platform story. The ideal candidate possesses deep technical fluency, category storytelling, operational rigor, and strong executive presence.

Requirements

12–15+ years of progressive product marketing leadership experience in enterprise B2B technology.
Deep expertise in developer platforms, cloud infrastructure, security, data governance, or enterprise software.
Proven track record defining category narratives and leading complex, multi-product portfolios.
Demonstrated success partnering with Sales leadership to drive pipeline generation, deal velocity, and customer expansion.
Experience embedding marketing strategy into enterprise sales motions, including account planning, pipeline reviews, and executive deal support.
Proven ability to influence technical and business buyers across complex, multi-stakeholder sales cycles.
Experience working with partner ecosystems (ISVs, SIs, and technology partners) to drive co-marketing, co-selling, and pipeline growth.
Proven ability to build joint value propositions and go-to-market strategies in a platform or ecosystem-driven business model.
Strong understanding of developer audiences and technical go-to-market strategies.
Experience marketing security, governance, or trust-related platforms is strongly preferred.
Proven ability to translate complex technical innovation into clear, differentiated positioning.
Strong executive communication and storytelling capabilities.
Experience operating in highly matrixed organizations with executive-level influence.

Responsibilities

Define and evolve Salesforce’s positioning for developers, operators, and enterprise architects.
Articulate Salesforce’s role as a trusted, developer-first platform in the era of AI and agents.
Shape the market narrative around agentic platforms, developer productivity, and governed execution at scale.
Lead messaging evolution as development shifts from traditional applications to agent-driven systems and workflows.
Own positioning and go-to-market strategy for Salesforce’s developer tooling and Agentforce experiences.
Define how developers build, orchestrate, and scale intelligent agents on Salesforce.
Drive clarity across low-code, pro-code, and AI-assisted development workflows.
Partner with Developer Relations, community, and ecosystem teams to grow and activate the builder ecosystem.
Define the value proposition for Salesforce’s security, data governance, backup, and operational trust services.
Position Salesforce as the most trusted and governed platform for enterprise data, applications, and AI workloads.
Lead messaging across governance, compliance, data lineage, resilience, and enterprise-grade reliability.
Connect trust and governance to enterprise priorities including risk, auditability, and regulatory requirements.
Own global go-to-market strategy for launches across developer and trusted services portfolios.
Align messaging and value articulation to both technical buyers (developers, architects) and business stakeholders (CIO, CDO, IT leaders).
Partner with Sales Leadership, Enablement, and Sales Ops to embed positioning into core sales motions.
Drive measurable impact across pipeline generation, deal velocity, and customer expansion.
Define and drive marketing strategy for Salesforce’s partner ecosystem, including ISVs, SIs, and technology partners.
Partner with Alliances and Ecosystem leadership to position Salesforce as the preferred platform for builders and partners.
Enable partners with differentiated messaging, joint value propositions, and go-to-market programs.
Support co-selling motions and partner-led pipeline generation across developer and trusted services portfolios.
Amplify ecosystem innovation and customer proof points to strengthen platform credibility and adoption.
Partner with Data 360, Informatica, MuleSoft, Tableau, and Agentforce marketing leaders to deliver unified platform narratives.
Develop integrated storytelling across data → context → governance → action → trust.
Ensure alignment across Customer 360 applications, industry solutions, and platform capabilities.
Lead and develop a high-performing global team of ~30 marketers.
Foster a culture of technical depth, clarity, innovation, and accountability.
Embed data-driven measurement and AI-enabled workflows into marketing operations.
Align product marketing, developer marketing, and field marketing into a unified go-to-market motion.