Video Producer

Relay • Toronto, ON

4d • CA$108,000 - CA$132,000 • Onsite

About The Position

Relay is a digital banking platform dedicated to empowering self-made business owners with the financial tools and knowledge needed for success. We aim to eliminate financial guesswork by providing clear visibility into cash flow, enabling small businesses to become stronger and more resilient. Our mission is to improve the success rate of small businesses by transforming traditional banking from a growth limiter into a growth enabler. Relay offers an all-in-one, collaborative money management platform designed for employer SMBs and their finance functions, emphasizing a human-centric customer experience.

We are seeking a Video Producer to join our Marketing team. This role will be instrumental in shaping how our brand is represented visually on screen. Video is a critical creative format for Relay, and we are eager to expand our video presence. The Video Producer will collaborate with our full creative team, a creative producer, and cross-functional partners, utilizing necessary resources to distinguish the Relay brand through compelling video content.

This is a comprehensive role involving the development of both existing and original video concepts, leading production, and delivering edited, polished content that resonates with small business owners in a genuine, useful, and distinctly Relay manner. The producer will manage the success of our YouTube channel, working with social media and content marketing colleagues to create multi-dimensional stories that contribute to a content flywheel focused on educating, informing, and entertaining our customers. The ideal candidate should be adept at pitching innovative ideas, self-directing their execution, and linking channel performance to core business metrics.

Requirements

• 4-5 years of experience in video production, with meaningful time owning work from concept through delivery.
• Portfolio showing range—different formats, tones, and audiences—and a clear creative point of view.
• Experience experimenting with and implementing AI solutions to streamline work, move faster, and fill content gaps.
• Hands-on YouTube expertise: understanding the platform’s algorithm, content architecture, and optimization levers.
• Skilled editor in Premiere Pro, Final Cut, or DaVinci Resolve.
• Highly organized and detail-oriented, with a strong ability to manage multiple productions at once without dropping quality.
• Natural sense of urgency and focus.
• Clear and proactive communication skills, ability to flag challenges early, and move work forward without close oversight.
• Genuine feel for cultural relevance—understanding what’s resonating, why, and how to connect it back to a brand.
• Comfort collaborating across functions and presenting work-in-progress to stakeholders with clarity and confidence.

Nice To Haves

• Experience creating content for SMB, fintech, or financial services audiences.
• Experience editing video with a high standard for craft: pacing, sound, color, graphics, and captions.
• Comfort directing non-actor talent on camera—founders, executives, or customers.
• Experience building short-form repurposing workflows (YouTube → Reels → Shorts → LinkedIn).
• Familiarity with AI-assisted video tools for captions, scripting, or B-roll.
• Motion design or animation skills.
• Experience in SaaS, fintech, or a high-growth startup environment.

Responsibilities

• Develop video concepts rooted in Relay’s brand, product, customer needs, cultural relevance, and YouTube best practices.
• Own Relay’s YouTube channel strategy: content pillars, publishing cadence, SEO/AEO, thumbnails, and performance optimization.
• Lead end-to-end production across video formats—scripting, scheduling, shoot logistics, on-camera direction, and editing oversight.
• Source and coordinate talent, freelancers, and production vendors, keeping shoots on time and on budget.
• Analyze channel and video performance data and translate findings into smarter content decisions.
• Partner with Brand, Growth, and Product Marketing to align video with campaigns, product launches, and key company moments.
• Build and maintain production workflows and systems that make consistent, high-quality output sustainable.

Benefits

• Compensation follows impact, with increases tied to impact, not limited to annual reviews.
• Encouragement to ask questions about compensation throughout the hiring process.
• Information on compensation philosophy and perks and benefits available on the Candidate Hub.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed