Vice President, Technology + Media Engagement

We. Communications•New York, NY

1d•$147,000 - $188,000•Hybrid

About The Position

We. Communications is seeking a Vice President, Technology + Media Engagement to lead earned media strategy and storytelling for a major global technology and payments client, with a strong U.S. focus and global reach. The role translates complex innovation across cybersecurity, AI, digital commerce, payments and emerging technologies into compelling stories that build reputation and business impact. The position combines deep technology fluency, strong media instincts and hands-on leadership across product launches, integrated campaigns, senior client counsel and proactive media engagement. The VP will lead U.S. media engagement while collaborating with global, regional and market teams to create stories and campaigns that work across audiences and markets. They will advise senior clients and spokespeople, identify opportunities in industry developments and the news cycle, and partner with teams across corporate reputation, consumer, creative, influencer, analyst relations and executive communications. The role also leads and develops high-performing teams and builds media capabilities across the agency. East Coast or Eastern Time Zone location is strongly preferred, with proximity to New York City a plus. North America non-remote employees are required to work from the office three days per week. Occasional travel may be required, up to 20%, and the role may require working more than 40 hours per week.

Requirements

8–10+ years of marketing and communications experience, with applicable project or program management experience.
At least 3–5 years of experience leading and managing a diverse team.
Proven success establishing relationships, communicating across a high bandwidth, and collaborating effectively.
Deep technology fluency and experience creating compelling stories about complex technologies.
Strong media instincts and hands-on media expertise, including relationships with leading technology, cybersecurity, AI, business and financial journalists.
Experience counseling senior executives and shaping media strategy, story positioning and executive visibility.
Strong editorial judgment and ability to create news and identify proactive media opportunities.
Exceptional communication skills, including the ability to read, write and speak English.
Solid organizational and project management skills.
Self-motivated and able to adapt quickly to changing priorities and tight deadlines.
Strong presentation and consulting skills.
Customer service orientation and ability to work in a client and business environment where job pressure may exist.
Ability to work more than 40 hours per week.
Ability to lift up to 15 lbs.

Nice To Haves

East Coast or Eastern Time Zone location; proximity to New York City is a plus.
Analyst relations experience and ability to connect analyst engagement with broader technology positioning and storytelling.
Experience working globally or with colleagues in multiple locations.
Occasional travel availability, up to 20%.

Responsibilities

Lead technology media engagement and campaign activation, translating complex innovation into newsworthy stories and driving proactive media engagement, product launches and integrated campaigns.
Build and leverage relationships with technology, cybersecurity, AI, business and financial journalists, while cultivating new media relationships as the landscape evolves.
Lead U.S. media engagement and partner with global, regional and market teams to identify transferable stories, develop shared assets and adapt campaigns for different audiences and markets.
Counsel senior clients and spokespeople on media strategy, story positioning, executive visibility, interview preparation and high-stakes media opportunities.
Monitor industry developments, emerging technology, competitive narratives and the news cycle to proactively identify opportunities for clients.
Collaborate with corporate reputation, consumer, creative, influencer, analyst relations and executive communications teams to develop connected campaigns beyond traditional earned media.
Lead and develop teams, setting standards for editorial judgment, proactive pitching, client counsel and execution, and mentoring team members.
Build media capabilities that can scale across the broader agency.

Benefits

Medical, dental and vision coverage.
Pretax accounts including HSA with company match, Medical FSA and Dependent Care FSA.
PTO, holidays, annual wellness break, Summer Fridays and personal days.
Company-paid short- and long-term disability coverage.
Parental leave of up to 12 weeks for birthing and non-birthing parents.
Caregiver leave of up to two weeks to help an eligible family member with a serious health condition.
Up to 24 hours of community engagement time.
Bi-annual wellness credits of up to $300 per year.
Support with home office equipment.
Monthly technology credit to offset internet and phone costs.
Traditional and Roth 401(k) options with company match.
Learning and development programs.