Vice President, Technology + Media Engagement

We. Communications • New York City, NY

7h • Hybrid

About The Position

We. Communications is seeking a Vice President, Technology + Media Engagement to lead earned media strategy and storytelling for a major global technology and payments client, with a strong U.S. focus and global reach. The role turns complex innovation—including cybersecurity, AI, digital commerce, payments and emerging technologies—into compelling stories that build reputation and business impact. The position calls for a hands-on media leader who can move between product launches, integrated campaigns, proactive media engagement, senior client counsel and team leadership. An East Coast or Eastern Time Zone location is strongly preferred, and proximity to New York City is a plus. North America non-remote employees are required to come into the office three days a week. Occasional travel may be required, up to 20%.

Requirements

• 8–10+ years of marketing and communications experience, with applicable project or program management experience.
• At least 3–5 years of experience leading and managing a diverse team.
• Track record of establishing relationships, communicating at high bandwidth and collaborating effectively.
• Deep technology fluency and media expertise, including the ability to shape stories about complex technology and create newsworthy opportunities.
• Strong editorial judgment and media instincts, including experience with proactive pitching and senior client counsel.
• Solid organizational and project management skills.
• Self-motivated and able to adapt quickly to changing priorities and tight deadlines.
• Exceptional communication skills and a customer-service orientation.
• Must be able to work more than 40 hours per week; job pressure may exist.
• Strong presentation and consulting skills, and ability to read, write and speak English.
• Ability to lift up to 15 lbs.

Nice To Haves

• East Coast or Eastern Time Zone location; proximity to New York City is a plus.
• Analyst relations experience and ability to connect analyst engagement with broader technology positioning and storytelling.
• Experience working globally or with colleagues in multiple locations.
• Ability to travel occasionally, up to 20%.

Responsibilities

• Lead technology media engagement and campaign activation, translating complex innovation into newsworthy stories and driving proactive media engagement, product launches and integrated campaigns across technology, business and mainstream audiences.
• Build on established relationships with leading technology, cybersecurity, AI, business and financial journalists, and cultivate new relationships as the media landscape evolves.
• Lead U.S. media engagement while partnering with global, regional and market teams to identify stories with broader potential, develop shared assets and adapt campaigns for different audiences and markets.
• Advise senior clients and spokespeople on media strategy, story positioning, executive visibility, interview preparation and high-stakes media opportunities.
• Monitor industry developments, emerging technology, competitive narratives and the news cycle to proactively identify opportunities for clients to contribute to important conversations.
• Collaborate with corporate reputation, consumer, creative, influencer, analyst relations and executive communications teams to develop connected campaigns beyond traditional earned media.
• Lead and develop high-performing teams, set expectations for editorial judgment, proactive pitching, client counsel and execution, and mentor teams while building scalable media capabilities.

Benefits

• Comprehensive benefits program including medical, dental and vision coverage.
• Pretax accounts including HSA with company match, Medical FSA and Dependent Care FSA.
• Generous time off including PTO, holidays, Annual Wellness Break, Summer Fridays and Personal Days.
• Short- and long-term disability insurance paid by the company.
• Parental leave of up to 12 weeks for birthing and non-birthing parents.
• Caregiver leave of up to two weeks to help an eligible family member with a serious health condition.
• Up to 24 hours of community engagement time.
• Bi-annual wellness credits of up to $300 per year.
• Support with home office equipment.
• Monthly technology credit to offset internet and phone costs.
• Traditional and Roth 401(k) options with company match.
• Learning and development programs.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed