VP, Strategy

Adelphi Group • New York, NY

1d • $165,000 - $185,000 • Hybrid

About The Position

The Vice President, Strategy is a conscientious, collaborative, creative, and curious core member of the Biolumina team. This role drives marketing strategy across agency brands by developing a deep understanding of the market, customers, competition, and brands; translating that understanding into distinctive, motivating narratives; and turning those narratives into actionable client recommendations. The position requires quickly identifying meaningful insights in complex information and communicating perspectives clearly and persuasively to internal and external partners. The successful candidate will uncover fresh business opportunities and collaborate with colleagues to create positive change for healthcare professionals and patients.

Requirements

• 5–8 years of experience in pharmaceutical marketing, strategy consulting in pharmaceuticals or healthcare, or pharmaceutical advertising agency work.
• Experience with oncology brands.
• Strong presentation and moderation skills.
• Exceptional slide-deck storytelling capabilities.

Responsibilities

• Monitor the pharmaceutical and biotech industries, particularly oncology, and communicate trends and business opportunities to colleagues and clients.
• Assess available tools and data resources and recommend tools that could expand agency capabilities.
• Understand the rational and emotional beliefs of healthcare professional and patient audiences, their behavioral drivers and barriers, and potential leverage points for change.
• Conduct primary and secondary research, apply knowledge of market research design methodology, and interpret research results.
• Design customized workshops, such as positioning, messaging, and competitive analysis workshops, and dynamically facilitate them.
• Develop strategic deliverables, including competitive analyses, brand positioning, creative core ideas, market research syntheses, creative briefs, workshops and their output reports, and brand plans.
• Uphold the company’s values in decisions and interactions.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed