About The Position

The Vice-President, Sales & Channel Strategy is the primary architect and executor of the Drive Products sales and channel strategy, with the goal of establishing market leadership in U.S. industrial markets and developing a customer- and market-focused culture. The role oversees the development and maintenance of the sales infrastructure required for current and future sales operations and has overall responsibility for Motion Drive Products industrial sales activities. This includes developing the strategic blueprint, tactical plans, supporting infrastructure, and organization needed to achieve order, revenue, profitability, and market growth objectives. The position is hybrid in New Berlin, Wisconsin, at ABB’s U.S. Headquarters for Motion Drives. As a member of the Division leadership team, the Vice-President leads go-to-market models, strategic partnerships, and contract negotiations, and manages operating and capital budgets in support of Drive Products’ growth and execution priorities.

Requirements

  • Bachelor’s degree in sales, engineering, business, marketing, or a related field; equivalent combinations of education and experience will be considered.
  • 15+ years of direct sales and marketing experience.
  • 10+ years of experience leading senior direct sales management teams and manufacturer representative sales organizations.
  • Extensive experience in and strong knowledge of U.S. industrial markets.
  • Proven leadership, sales management, and change management capabilities, with a strong track record of delivering business results.
  • Demonstrated strength in sales modeling and commercial execution, including developing and maintaining strong business relationships with key accounts and senior executive stakeholders.
  • Strong determination and a consistent record of driving execution to achieve sales goals and business objectives.
  • Must already have work authorization permitting employment with ABB in the U.S.

Nice To Haves

  • MBA preferred.
  • 10+ years of channel and distribution experience preferred.
  • Experience in the low-voltage Variable Frequency Drives space preferred.

Responsibilities

  • Define and lead the Drive Products sales and channel strategy, aligning commercial priorities with business objectives to deliver profitable growth in existing and targeted new markets.
  • Translate strategic direction into executable organizational plans and ensure alignment and accountability across direct and indirect reporting functions.
  • Direct market research and competitive intelligence to identify customer needs, market opportunities, competitor actions, and distribution channel trends.
  • Use market insights to strengthen ABB’s market position and develop responses that enhance customer value and support long-term growth.
  • Ensure successful execution of commercial programs that build brand awareness, support pricing and profitability objectives, and optimize promotional and multichannel go-to-market efforts.
  • Equip the sales organization with tools, programs, and cross-selling opportunities to improve commercial effectiveness and business results.
  • Build a high-performing sales organization through cross-functional collaboration, customer- and market-aligned sales processes, and capability development.
  • Ensure systems, infrastructure, and performance frameworks—including compensation and incentives—support business objectives and accountability, growth, and customer focus.
  • Ensure the sales organization is appropriately structured and staffed, including workforce planning, succession planning, talent acquisition, and performance management that enables timely corrective action.
  • Serve as a member of the Division leadership team and lead go-to-market models, strategic partnerships, and contract negotiations.
  • Manage operating and capital budgets to support Drive Products’ growth and execution priorities.

Benefits

  • Choice between two medical plan options: a PPO Copay Plan or a High Deductible Health Plan with a Health Savings Account.
  • Choice between Core and Core Plus dental plans.
  • Vision benefit.
  • Company-paid life insurance equal to 2x base pay.
  • Company-paid AD&D equal to 1x base pay.
  • Voluntary employee-paid life and AD&D insurance, up to plan maximums.
  • Company-paid short-term disability for up to 26 weeks.
  • Company-paid long-term disability at 60% of pay, with an option to buy up to 66 2/3% of pay.
  • Supplemental employee-paid benefits, including accident insurance, hospital indemnity, critical illness, and pet insurance.
  • Paid parental leave.
  • Employee Assistance Program.
  • Health Advocate resources for mental and behavioral health, general health navigation, virtual health, and infertility and adoption.
  • Employee discount program.
  • 401(k) Savings Plan with company contributions.
  • Employee Stock Acquisition Plan (ESAP).
  • 11 paid holidays.
  • Vacation under a permissive time-away policy for salaried exempt positions.
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