Vice President of Sales [I]

Veritas Investments•San Francisco, CA

About The Position

The Vice President of Sales leads sales efforts for third-party property management services and auxiliary leasing and maintenance services. The role oversees business development, sales strategy, marketing, product structuring and development, and the complete sales cycle. It is a player-coach position responsible for establishing an effective team strategy for third-party business development. As a key leadership team member, the Vice President partners with investments and acquisitions, operations, finance, and other departments to develop offerings for clients. The position develops sales strategies to meet production targets; guides marketing and product activities related to value propositions, pricing, and campaigns; and establishes processes, playbooks, incentives, and best practices. It manages key client relationships and negotiations for third-party management agreements and renewals, working with legal and finance through execution. The role also oversees pipeline management, forecasting, client engagement reviews, sales performance analysis, and CRM strategy.

Requirements

  • At least 2–4 years of previous senior sales experience, including major-account and/or relationship-management responsibilities.
  • A track record of negotiating and closing commercial agreements.
  • 5–10 years of experience in real estate.
  • Keen understanding of real estate investments, property management concepts, and owner expectations.
  • Strong relationship-building, emotional intelligence, and communication skills.
  • Excellent organizational skills, including prioritizing competing tasks and meeting deadlines.
  • Strong interpersonal skills and ability to build effective relationships across departments and with external clients and partners.
  • Self-motivation, exceptional work ethic, personal initiative, and ability to work in a demanding, entrepreneurial, fast-paced growth organization.
  • Excellent verbal and written communication, including presentation skills.
  • High competence with Microsoft Office tools, including Word and PowerPoint.
  • Experience with Salesforce or another CRM platform.
  • Bachelor's degree.

Nice To Haves

  • A bachelor's degree in Real Estate, Finance, Business Administration, or a related major is preferred.
  • Experience with residential assets in California.
  • An existing contact database for multifamily owner-operators.
  • Experience negotiating third-party property management or service agreements.

Responsibilities

  • Develop and implement business development and sales strategies to meet agreed production targets.
  • Lead marketing and product activities to define value propositions, pricing, and campaigns that support sales goals.
  • Establish sales processes, playbooks, incentives, and best practices to improve sales effectiveness and efficiency.
  • Negotiate commercial terms, fee structures, and scopes directly with owners and their counsel.
  • Help develop and implement a CRM technology strategy to measure team performance, administer incentive plans, and support referral and recognition strategies.
  • Analyze sales performance data and client feedback to guide product development, adjustments, and new offerings.
  • Manage key client relationships and lead contract negotiations from start to finish, including structuring commercial terms and negotiating third-party management agreements and renewals.
  • Partner with legal and finance through contract execution.
  • Oversee pipeline management, forecasting accuracy, and engagement reviews to support finance revenue projections.
  • Collaborate with investments and acquisitions, operations, finance, and other departments to develop client offerings.
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