Vice President of Direct Marketing

UlinePleasant Prairie, WI
Onsite

About The Position

Lead strategy. Shape investment. Drive growth. Uline is seeking a Vice President of Marketing to lead one of North America's largest print marketing programs, shaping customer engagement across 45,000+ products. Develop leaders across the department, oversee significant marketing investments and partner with executive leadership committed to long-term growth.

Requirements

  • Bachelor’s degree in Marketing, Advertising, Business or related field. MBA preferred.
  • 15+ years of leadership experience in catalog publishing, print marketing, direct mail or marketing operations.
  • 10+ years of experience leading managers and cross-functional teams in a fast-paced business environment.
  • Proven success negotiating vendor contracts, managing large-scale budgets and improving operational efficiency.

Responsibilities

  • Direct one of North America's largest print marketing programs, shaping strategy for catalogs, direct mail and print communications for 45,000+ products.
  • Lead and develop directors and managers across campaign execution, audience targeting, procurement, distribution and quality assurance to ensure high performance.
  • Oversee print production, paper sourcing and postage operations, driving efficiency, optimizing costs and improving program effectiveness.
  • Build strategic partnerships and negotiate agreements with print, paper, mailing and data vendors to ensure exceptional quality, service and value.
  • Partner with executive leaders across Creative, Merchandising, Sales and Finance to align print marketing initiatives and oversee $500M+ annual investment.

Benefits

  • Complete health insurance coverage
  • 401(k) with 6% employer match that starts day one!
  • Multiple bonus programs.
  • Paid holidays and generous paid time off.
  • Tuition Assistance Program that covers professional continuing education.
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