Vice President of Marketing, US

Dyson•New York, NY

1d•$325,000 - $365,000•Onsite

About The Position

The Vice President of Marketing will lead all marketing activities across the US for Dyson's entire product portfolio. This role will drive sales growth, market share, and brand reputation through market research, advertising, digital strategies, and public relations. The position manages a diverse, high-performing team and shapes how Dyson adapts to an evolving, fast-moving marketplace.

Requirements

15+ years’ high-tech marketing experience, leading teams of 20+ with major consumer brands.
Demonstrated success at building brand presence: public speaking, publishing, and a strong professional network.
Deep expertise in consumer goods and technology sectors.
Strategic thinker with strong analytical skills—comfortable using market data to unlock growth.
Experience in cross-functional partnerships, especially with sales.
Track record as a marketing technologist, combining product, data, and marketing to drive results.
Passion for innovation, technology, and entrepreneurial growth.

Nice To Haves

Management consulting experience at top firms is a plus.

Responsibilities

Define and deliver a 3-year growth strategy for US products and channels.
Lead annual and commercial planning, with responsibility for P&L, budgeting, forecasting, and ROI.
Maximize sales, profitability, and competitiveness for both existing and new products.
Develop business plans, range strategies, and product differentiation across channels.
Partner with sales teams and retailers to build and execute go-to-market plans.
Drive brand building and awareness; lead creative and media strategies for the US.
Explore and implement innovative digital and traditional media opportunities.
Serve as the US product advocate—energizing and equipping our teams for commercial success.
Oversee market and competitor analysis to inform strategy and campaign optimization.
Identify customer trends and build new marketing capabilities to address emerging segments.
Build, lead, and develop a high-performing marketing team.
Foster a culture of curiosity, creativity, and continuous improvement.
Collaborate cross-functionally and as part of global teams.

Benefits

401K with up to a 6% match
409a with 10% of base salary contribution
Company paid Life Insurance and AD&D
Flexible Savings Account (FSA) and Health Savings Account (HSA)
Competitive Paid Time Off Benefits including Separate Holiday, Sick, and Vacation Time
Pre-tax Commuter Benefits (applicable areas only)
Child Care Leave Program
Wellness Program
Employee Assistance Program
Dyson Product Discounts
Multi-Level Healthcare Coverage Options
Vision & Dental Coverage
Company paid Short-Term and Long-Term Disability