Vice President of GTM Operations

Shelf•New York, NY

About The Position

This is an executive-level "builder" role. We are looking for a true "Swiss Army knife" leader—ideally a former founder or high-caliper operator—to serve as the strategic backbone of our revenue engine. You will function as a "COO of Revenue," partnering directly with the CEO, CRO, and CMO to turn complex business challenges into automated, scalable, and high-growth operational models. You are not a "caretaker" of existing systems; you are a visionary operator who thrives in the chaos of hyper-growth. You possess the "stem cell" adaptability of a founder—able to pivot instantly from high-level boardroom strategy to deep-dive technical optimization. You will be the glue between Sales, Marketing, Customer Success, and Product, defining the "what, how, and why" of our GTM execution. At Shelf, growth is a company-wide responsibility. You will help build the systems, processes, and insights that drive pipeline, improve efficiency, and accelerate revenue growth. The work you do will directly impact how we scale the company, serve customers, and establish Shelf as the category leader in agentic AI. This role offers a unique opportunity to work at the intersection of Marketing, Sales, Customer Success, Revenue Operations, Analytics, and AI while helping shape the future of one of the most important technology shifts of our generation.

Requirements

15+ years of experience with a proven track record in high-growth environments.
Experience as a former founder or a seasoned COO/VP of Ops.
Ability to map out a multi-year GTM strategy.
Ability to optimize a marketing attribution model.
Experience scaling teams, managing high-performing operators, and influencing executive leadership.
Deep technical expertise (Salesforce, complex data modeling, AI implementation).
High-level executive communication and leadership skills.
Bias for action; identify bottlenecks, remove them, and ensure velocity.
AI-First Mentality: Naturally look for ways to leverage LLMs and agentic workflows to improve productivity, reduce headcount-heavy tasks, and streamline operations.

Responsibilities

Serve as a force multiplier for the executive team.
Own the GTM operating model, annual planning, and the intersection of finance, product, and revenue.
Lead high-stakes, cross-functional initiatives that defy traditional departmental lines.
Translate broad company strategy into a crystal-clear operational roadmap that scales our revenue engine.
Own the entirety of our GTM technology stack.
Architect systems to be the engine of our growth, not just repositories of data.
Build the "Source of Truth" for the company.
Design executive dashboards that provide predictive—not just reactive—insights into pipeline, cohort health, and market performance.
Replace manual work with AI-powered automation.
Embed agentic AI into the fabric of our daily workflows.
Build and lead a high-performance team that embodies the same level of grit and "builder" mindset as our engineering organization.
Break down silos between Sales, Marketing, and Customer Success, ensuring that every function is pulling in the same direction toward a shared operational north star.