Vice President, Marketing

Loyal
•$275,000 - $335,000

About The Position

Loyal is a clinical-stage veterinary medicine company developing longevity drugs for dogs. Our mission is to help dogs live longer, healthier lives. We're pioneering a new category of veterinary prescription drugs that proactively and preventatively target the underlying drivers of aging, delaying the onset of disease and preserving quality of life as dogs age. We've already made significant progress in our mission to develop the first FDA-approved drugs to extend canine lifespan: as of early 2026 we've completed two of three major FDA review sections for our lead program, LOY-002, and are targeting submission of the third and final section later this year. Loyal is a well-funded startup with teams of scientists, veterinarians, engineers, operators, and creatives. You'll help us continue on our path of earning FDA approval for the first lifespan extension medicine for any species, and change what's possible for the dogs we love. We’re seeking an experienced Vice President of Marketing to build out our consumer and vet marketing capabilities in preparation for the anticipated launch of our lead drug, LOY-002. This is a unique opportunity to set the strategy for how we will bring the first longevity drug for dogs to market. You will own our marketing and communications plan end to end. This includes how we build an entirely new category of medicine, who we reach, how we reach them, what we say, and how we show up in the world.

Requirements

  • Experienced Vice President of Marketing
  • Build a marketing function from the ground up.
  • Marketed to both consumers and professionals.
  • Taken a product to market.
  • Strong taste and opinions for how to build a brand that is credible and trustworthy with veterinary professionals yet warm and accessible to consumers.
  • Able to execute (not just direct).
  • Demonstrated track record of successful launches.
  • Strong team leader and builder.
  • Comfortable setting strategy with an executive team and working the tactics.
  • Hired and developed marketers.
  • Can operate without a scoreboard while you define key metrics.

Nice To Haves

  • Healthcare or animal health experience is a plus.
  • Can talk specifically about what you'd do differently next time you take a product to market.
  • Marketed in a regulated category.
  • Built something people talked about without a large paid budget behind it.

Responsibilities

  • Own our marketing and communications plan end to end.
  • Build out our consumer and vet marketing capabilities in preparation for the anticipated launch of our lead drug, LOY-002.
  • Set the strategy for how we will bring the first longevity drug for dogs to market.
  • Build an entirely new category of medicine.
  • Define who we reach, how we reach them, what we say, and how we show up in the world.
  • Build the category with both veterinary professionals and consumers.
  • Develop early messaging and positioning work for aging care.
  • Hone our key audiences and how best to reach them.
  • Build concrete plans for launch.
  • Define how we measure success in this pre-approval phase.
  • Evolve into team building and preparation for launch as we get closer to our anticipated launch.
  • Ensure we have what we need in place to educate veterinary professionals, drive consumer demand, and continue to grow awareness of Loyal more broadly.
  • Own how Loyal communicates as a company.
  • Set the strategy for what we talk about, when, why, and how.
  • Communicate progress across all drugs in our pipeline.
  • Promote key publications and partnerships.
  • Situate Loyal in the center of longevity and senior dog care conversations.
  • Set strategy with an executive team while managing daily marketing tactics.
  • Build a brand that is credible and trustworthy with veterinary professionals yet warm and accessible to consumers.
  • Execute (not just direct).
  • Lead and build a team.
  • Operate without a scoreboard while defining key metrics.
  • Hire and develop marketers.

Benefits

  • Full-coverage health insurance — medical, dental and vision — for you and your dependents
  • $1,000 home office equipment stipend
  • $1,200/year learning budget for books, courses, etc.
  • $250/month wellness budget for gym, cleaners, spa, food, etc.
  • All 3-day weekends are turned into 4-day weekends
  • Unlimited vacation and paid holidays
  • Paw-ternity leave — adopt a dog and get a day off with your new family member
  • Competitive salary
  • Company equity options grant for new hires
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