Vice President, Finance

Maiden Home•New York, NY

1d•Onsite

About The Position

Maiden Home is seeking a Vice President of Finance to build and lead their Finance organization during a phase of growth. This leader will report directly to the Founder & CEO, establish a robust Finance function, and enhance financial decision-making across the company. The role requires a player-coach mentality, with hands-on involvement in setting up financials, systems, and processes, and eventually hiring a team. The ideal candidate will have a strong understanding of the consumer goods sector, balancing luxury service with profitable growth. This is an opportunity to join a growing brand with a culture that encourages innovation, creativity, and teamwork. The position is based at the New York headquarters and requires a 5-day-a-week in-office presence.

Requirements

Bachelor's degree in Finance, Accounting, or Economics
12+ years of progressive finance experience
At least 3 years in a senior leadership role at a high-growth consumer, retail, luxury, D2C, or consumer goods company
Proven track record building and scaling a finance function (FP&A + Accounting + reporting) from lean team to multi-level org, including hiring, developing, and performance-managing top talent
Player-coach leadership style: comfortable owning work directly while designing systems/processes and coaching others
Demonstrated ability to serve as a strategic thought partner to CEO/leadership team on growth strategy, profitability, capital allocation, and resource prioritization
Experience establishing an executive operating cadence (weekly KPI reporting, monthly business reviews, quarterly planning) and producing board/investor-ready materials
Deep expertise building driver-based FP&A (revenue, gross margin, opex, cash) with clear operating metrics and accountability
Strong background in cash forecasting, liquidity planning, and working capital optimization, ideally in models involving customer deposits, long lead times, WIP, and supplier payment terms
History of improving working capital and operational economics without degrading customer experience
Working knowledge of GAAP, month-end close management, and audit readiness
Experience strengthening internal controls, policies, accrual discipline, and data integrity as the business scales
Familiarity with sales tax considerations and revenue recognition nuances relevant to consumer goods (e.g., deposits, delivery timing, multi-channel revenue)
Experience upgrading or implementing finance tooling (ERP improvements, planning tools, BI/reporting)
High bar for rigor and clarity: sets priorities, drives accountability, and communicates decisively in ambiguous, fast-changing environments
Strong coaching and influence skills—able to raise financial acumen across non-finance leaders and embed disciplined decision-making company-wide

Nice To Haves

CPA or CFA is a strong plus

Responsibilities

Lead Financial Strategy & Executive Partnership: Translate strategic priorities into clear financial plans, targets, and operating metrics. Establish an executive operating cadence: weekly KPI reporting, monthly performance reviews, quarterly planning, and board/investor-ready materials. Serve as a thought partner to the CEO and leadership team on growth strategy, profitability, and capital allocation.
Own FP&A: Forecasting, Planning, and Performance Management: Build and run a driver-based FP&A function across revenue, margin, opex, and cash. Develop monthly and weekly forecasting tied to demand signals, capacity, lead times, and delivery performance. Create dashboards and insights connecting brand investments to outcomes.
Made-to-Order Working Capital, Deposits, and Cash Discipline: Build cash forecasting and liquidity planning suited to a made-to-order model. Partner with Ops/Supply Chain to model capacity planning, lead times, and supplier constraints. Improve working capital through better forecasting, visibility into deposits/WIP, and vendor/production economics.
Accounting, Accounts Payable, and Tax: Oversee the monthly, quarterly, and annual close process with accuracy and timeliness. Maintain GAAP-compliant financial statements and ensure technical accounting is current. Establish and enforce internal controls and financial policies. Oversee and scale the full AP function. Manage vendor terms and negotiate payment terms. Oversee sales and use tax compliance. Ensure accurate and timely filing of all tax returns. Support tax planning and structuring strategies. Stay current on tax law changes.
Systems, Data, and Scalability: Propose and upgrade finance systems and tooling as needed (ERP enhancements, planning tools, BI), ensuring a single source of truth. Define core data models and KPI definitions across the business.
Team Leadership: Design, build and lead a high-performing finance organization. Provide leadership by setting clear priorities, providing regular feedback and coaching, and holding high performance standards. Address performance clearly and decisively. Coach leaders across the organization and raise the bar on financial rigor and business acumen.