VP, Digital Sales and Operations

Beasley Media Group•Naples, FL
•Remote

About The Position

Beasley Media Group is seeking a growth-oriented Vice President, Digital Sales and Operations to lead and scale its digital commercial business. This remote, U.S.-based executive role is accountable for digital revenue growth, sales performance, profitability, and operational excellence across the company’s markets and digital marketing portfolio. Periodic travel to corporate offices, markets, client meetings, industry events, and leadership meetings is required. The Vice President will oversee digital sales strategy, revenue generation, advertising operations, campaign fulfillment, client success, and key business initiatives. The role partners with executive leadership to expand market share, strengthen competitive positioning, and advance the company’s development as a multi-platform media and digital marketing organization. The leader will shape strategy and execution while building a high-performance culture focused on growth, accountability, innovation, and measurable results.

Requirements

  • 10+ years of progressive leadership experience in digital media, advertising, ad-tech, marketing services, agency leadership, SaaS, or related industries.
  • Proven track record leading high-growth digital businesses with direct responsibility for revenue, profitability, and operating performance.
  • Demonstrated success building and scaling digital sales organizations and advertising operations teams.
  • Experience managing multi-million-dollar revenue businesses and complex organizational structures.
  • Strong understanding of digital advertising ecosystems, programmatic media, performance marketing, audience solutions, CRM platforms, analytics, and campaign fulfillment processes.
  • Proven ability to drive organizational change, improve operational performance, and execute transformational initiatives.
  • Exceptional leadership, communication, and stakeholder-management skills, with the ability to influence at all levels of an organization.
  • Data-driven decision-making ability and strong analytical, financial, and strategic-planning capabilities.

Nice To Haves

  • Experience within digital agencies, media organizations, marketing technology companies, publishers, or ad-tech platforms is strongly preferred.

Responsibilities

  • Own and lead the digital business revenue plan, operating budget, and P&L performance.
  • Develop and execute strategies for sustainable revenue growth, profitability, and long-term enterprise value.
  • Set sales and operating performance targets aligned with corporate objectives and growth initiatives.
  • Partner with market leadership teams to increase digital revenue penetration and adoption of digital products and services.
  • Identify new revenue opportunities, partnerships, and go-to-market strategies.
  • Provide accurate forecasting, pipeline visibility, and performance reporting to executive leadership.
  • Lead, mentor, and develop geographically distributed digital sales and operations leaders.
  • Build a high-performance culture focused on accountability, execution, collaboration, and continuous improvement.
  • Recruit, retain, and develop talent, including leadership bench strength and succession plans.
  • Establish goals, compensation alignment, and performance-management processes.
  • Lead organizational transformation to improve sales productivity and overall business performance.
  • Oversee digital advertising operations, campaign fulfillment, and client delivery.
  • Establish operational KPIs and service-level standards for quality, efficiency, scalability, and customer satisfaction.
  • Optimize processes to improve speed-to-market, campaign execution, and operational effectiveness.
  • Ensure campaign performance, reporting, billing accuracy, and client support.
  • Advance automation, technology adoption, and workflow improvements to increase productivity and profitability.
  • Develop strategies to improve customer retention and lifetime value and reduce client churn.
  • Partner with sales leadership to strengthen client relationships and grow revenue within existing accounts.
  • Ensure client success teams deliver strong customer experiences and measurable business outcomes.
  • Analyze customer performance data and implement initiatives to improve retention and account expansion.
  • Collaborate with the Chief Digital Officer to evaluate technology platforms, vendor relationships, and strategic partnerships.
  • Support development, commercialization, and market positioning of new digital products and services.
  • Drive innovation initiatives that improve competitive differentiation and business performance.
  • Align resources and execution with strategic priorities in partnership with product, technology, finance, and market leadership teams.
  • Support B2B platform initiatives, customer acquisition strategies, and long-term digital business expansion.
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