Transportation Systems Management & Operations Community Outreach Specialist [Tampa, FL]

Iteris•Tampa, FL

5d•Onsite

About The Position

The TSM&O Community Outreach Specialist supports the District Seven Transportation Systems Management & Operations (TSM&O) Office in advancing its core mission of improving the safety, security, and efficiency of the state transportation system. Serving as the primary liaison between the TSM&O Office, District PIO Office, and the public, media, stakeholders, and elected officials, the COS leads all internal and external communications efforts for TSM&O. This role also serves as the communications bridge, translating complex technical TSM&O information into clear, accessible messaging for the public and partners. This role is responsible for crafting messaging, strengthening brand identity, and promoting a positive public image of the program and its services.

Requirements

Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, Public Administration, or a related field.
Minimum of four (4) years of experience in public information, communications, or related discipline.
Demonstrated experience in media relations and/or crisis communications.
Proven ability to develop professional communications materials (e.g., press releases, public advisories, reports).
Experience working with government agencies, transportation programs, or similar public-sector environments preferred.
Experience engaging with stakeholders, including public officials, partner agencies, and the general public.
Strong customer service and public interaction experience.
Experience presenting in public forums, media engagements, or conferences.
Proficiency with modern communication tools and platforms.
Ability to manage multiple priorities and meet deadlines in a dynamic environment.
Strong written and verbal communication skills.
Ability to translate technical transportation and engineering concepts into clear public messaging.
Experience working collaboratively with government agencies and stakeholders.
Confidence in public speaking, media engagement, and formal presentations.
Strategic mindset for branding, outreach, and program promotion.
Ability to manage multiple deadlines and produce accurate, high-quality work.
Awareness of current trends in communications, marketing, and public engagement.
FDOT experience or knowledge of TSM&O concepts.
Accreditation (Accredited in Public Relations (APR), Certified Public Relations Counselor (CPRC), etc.).
Experience with emergency response communications.

Responsibilities

Serve as the primary communications liaison for TSM&O.
Coordinate with the oversight of FDOT District Seven Public Information Office (PIO) staff on media relations.
Act as media spokesperson when requested and provide guidance during crisis communications.
Develop and execute public information campaigns to educate the public on TSM&O.
Draft and distribute communications materials, including: Press releases, Email communications, Technical articles, Award submissions, News briefs, Draft social media content for posting by D7 PIO Office, Marketing collateral.
Manage and respond to public inquiries related to TSM&O/RTMC programs, projects, and services.
Coordinate with internal and external partners to research and resolve customer issues.
Lead collaboration and cross-promotion efforts, including but not limited to: Other FDOT Districts, FDOT Central Office, Florida’s Turnpike Enterprise (FTE), Tampa Hillsborough Expressway Authority (THEA), Transit agencies, Florida Highway Patrol (FHP), Local and County agencies, Local Universities and Colleges, Community Organizations, Non-profits.
Identify and implement improvements to public information processes and service delivery.
Recommend and support new tools, technologies, and communication strategies.
Identify and coordinate training opportunities related to communication, customer service, and program messaging.
Support TSM&O Manager and staff in preparing correspondence, meeting PowerPoints and other reports pertaining to outreach.
Recommend and support geofencing efforts.
Provide graphic design support.