Trainer, ASCEND

Associated Materials, LLC•Cuyahoga Falls, OH

About The Position

The Trainer, ASCEND owns the day-to-day operation of ASCEND University, a program that trains AMI sales teams, distributors, builders, and installers to sell and install ASCEND Composite Cladding. The role leads programs end to end, delivers most classroom and field instruction, and supports learners through completion and certification. Approximately 70% of the role is training delivery and facilitation, and 30% is program operations. This is an individual-contributor position reporting to the Training Manager. The trainer serves as ASCEND’s technical expert, teaching product knowledge and correct installation practices in classrooms, at distributor branches, and on jobsites. The position also manages program scheduling, venues, the learning platform, training content, vendors, materials, assessments, records, and reporting. The trainer maintains accurate and current installation guidance in coordination with Technical Services and Product, and supports the program’s expansion into mobile training and customer self-service tools. The position requires about 50%–75% travel. A bachelor’s degree or equivalent experience is required. Trade or manufacturer installation certification is a plus.

Requirements

  • Five to eight years of experience in training delivery, technical training, or sales enablement.
  • Proven ability to facilitate training virtually, in classrooms, and in the field for adult audiences that include sales representatives and tradespeople.
  • Hands-on installation experience with siding, trim, or other exterior cladding, including the ability to demonstrate correct installation on a jobsite or training wall.
  • Experience running training programs end to end, including scheduling, logistics, vendor management, and reporting.
  • Experience administering a learning management system and building on-demand training modules.
  • Strong organizational skills and ability to manage multiple sessions, audiences, and locations simultaneously.
  • Clear writing skills and ability to maintain accurate technical content.
  • Bachelor’s degree or equivalent experience.
  • Strong presentation and facilitation skills, with the ability to adapt depth and style to the audience.
  • Working knowledge of adult learning principles and blended learning.
  • Experience with learning management systems, virtual meeting platforms, and e-learning authoring tools.
  • Ability to administer assessments and certifications fairly and consistently.
  • Deep working knowledge of exterior cladding or other building envelope products, including installation methods, building codes, and warranty requirements.
  • Experience preparing training for new product launches.
  • Service mindset toward learners and strong follow-through.
  • Willingness to travel approximately 50%–75%.

Nice To Haves

  • Trade or manufacturer installation certification.
  • Experience in building products, home improvement, or another category sold to professionals through distribution.

Responsibilities

  • Lead live, hands-on training on ASCEND product knowledge and installation best practices for installers, contractors, builders, distributors, and AMI sales.
  • Coach crews at active jobsites, correct installation issues in the moment, and confirm work meets ASCEND standards.
  • Conduct demonstrations on training walls and installation mock-ups at corporate, regional, and distributor locations.
  • Certify installers and contractors using practical, hands-on assessments.
  • Track common installation errors and field questions and incorporate them into training updates to reduce warranty and service costs.
  • Coordinate with Technical Services and Product to keep installation guidance accurate and current as products and accessories change.
  • Run role-based, distributor, and customer programs end to end.
  • Own the live, virtual, and on-site teaching calendar and deliver most classroom hours.
  • Teach live virtual sessions, the corporate two-to-three-day program, regional workshops, on-site customer training, and jobsite coaching.
  • Provide technical expertise in all programs, including sales and distributor sessions.
  • Coach AMI sales field trainers and, as the program develops, distributor and customer trainers.
  • Maintain session quality and track completion rates, learner satisfaction (NPS), and certification follow-through.
  • Run assessments and certifications and follow up with learners until they complete them.
  • Collect learner and field feedback and present recommendations to the Training Manager.
  • Coordinate platforms, venues, attendance, and program throughput.
  • Manage training vendors and their delivery.
  • Prepare and maintain training materials, product samples, and installation mock-ups for sessions.
  • Keep training materials current, accurate, and ready for each sales channel as products and best practices change.
  • Update content for product and color launches so Sales and partners are prepared.
  • Build and update on-demand modules and the digital content library.
  • Coordinate with Technical Services to keep installation content exact.
  • Provide first-line learner support, coaching, and certification administration.
  • Maintain accurate enrollment, completion, and certification records in the learning platform.
  • Report training delivery results to the Training Manager monthly.
  • Support the rollout of mobile training and customer self-service tools as the program scales.
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