Technical SEO & AI Search Specialist

Floowi

25d•Remote

About The Position

The Technical SEO & AI Search Specialist role focuses on applying deep expertise in technical SEO, GEO, and AI Search optimization across WordPress sites. The specialist will lead canonical, on-page, backlink, technical performance, and structured data strategies to improve visibility across traditional search engines and AI-powered platforms, including Google AI Overviews, ChatGPT, Gemini, and Perplexity. This position also requires experience with A/B testing and CRO, close collaboration with web development and content teams, and the ability to progressively take ownership of SEO strategy.

Requirements

Proven expertise in technical SEO practices including canonical structures, on-page optimization, internal linking, structured data, technical audits, and backlink strategy.
Experience with GEO, AI Search, LLM SEO, or optimization for AI-powered search experiences is strongly preferred.
Experience with A/B testing and conversion rate optimization methodologies.
Hands-on familiarity with WordPress and Cloudflare technical configurations.
Experience with tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, Semrush, and/or similar SEO platforms.
Demonstrated ability to work independently on SEO implementation with web development, content, and design teams.

Nice To Haves

Experience with AI platforms such as Google AI Overviews, ChatGPT, Gemini, or Perplexity is a plus.

Responsibilities

Conduct hands-on technical SEO implementation across WordPress sites, including optimizing canonical structures, on-page signals, internal linking, structured data, crawlability, and indexation.
Develop and execute backlink, content, and authority-building strategies to support organic search growth.
Develop and implement GEO and AI Search strategies to improve visibility, relevance, and citations across Google AI Overviews and platforms such as ChatGPT, Gemini, and Perplexity.
Design and oversee A/B testing and CRO initiatives to improve conversion outcomes on digital properties.
Collaborate with UI, content, and web development teams to integrate SEO and AI Search best practices into development and content workflows.
Evaluate site health, Core Web Vitals, technical performance, and organic/AI search visibility, communicate status updates clearly, and progressively take ownership of SEO strategy as the role evolves.