Technical Marketing Program Manager

Schweitzer Engineering Laboratories•Pullman, WA

3d•Hybrid

About The Position

SEL products and technologies play critical roles in various industries around the world. A well-coordinated and informed marketing team is essential to ensure that customers across many countries and industries are aware of our latest solutions and have access to high-quality training and educational resources. As a Technical Marketing Program Manager for the Systems program, you will translate industry research, product roadmaps, and customer insights into strategic marketing plans that position our products as integrated solutions to meet customer needs. You will collaborate closely with stakeholders in Research & Development, Sales & Customer Service, and other divisions to ensure that all marketing collateral and activities are consistent, accurate, and addressing the diverse needs of our customers.

Requirements

Enjoy delving into research, learning technical topics, and solving complex problems
Skilled at building rapport with diverse stakeholders, representing their perspectives and needs, and facilitating decisions between groups with competing priorities
Excel at teaching, presenting to small and large groups, and painting a compelling vision that energizes teams and drives their work
Enjoy traveling to conferences, tradeshows, and customer sites to interface directly with engineers and leaders in the industry
Highly motivated, well organized, strategically minded, and detail-oriented

Responsibilities

Meeting with stakeholders and leaders across divisions to discuss product roadmaps, customer perspectives, industry news, and strategic marketing plans
Learning about SEL technologies, major competitors, and industry trends through independent research and close collaboration with subject matter experts and marketing research analysts
Developing marketing program plans, project proposals, and briefs that distill key technical information, business intelligence, and strategic objectives into actionable guidance for all related marketing activities and collateral
Leading the development of marketing content and promotional activities through close collaboration with creative professionals and marketing operations teams
Reviewing collateral for technical accuracy and evaluating the performance of marketing campaigns
Presenting marketing plans and results for the designated program area to various stakeholders, including executive leadership