Talent Attraction and Employer Brand Specialist

Cohere • San Francisco, CA

6d • $130,000 - $195,000 • Remote

About The Position

Cohere is seeking a creative, high-performing Talent Attraction and Employer Brand Specialist to join their growing Talent Team. This role is crucial for building a world-class employer brand that attracts top frontier AI talent. The specialist will shape Cohere's perception within the global AI community and drive strategic recruitment marketing initiatives to position the company as the premier destination for ambitious researchers and engineers. While Cohere has offices in Toronto, San Francisco, and London, the company embraces a remote-first approach.

Requirements

• Demonstrable (6+ years) experience in employer branding, recruitment marketing, or talent attraction
• Proven track record of developing and executing successful multi-channel campaigns
• Skilled in content creation with portfolio examples of compelling job descriptions and employee narratives
• Experience with candidate relationship management tools and career site optimization
• Data-driven with experience tracking and analyzing recruitment metrics
• Creative and strategic, able to balance brand consistency with campaign innovation
• Passionate about AI/ML and understand the talent landscape in this field
• Collaborative with excellent cross-functional partnership skills
• Comfortable working in a fast-paced, evolving startup environment

Responsibilities

• Develop and execute comprehensive brand strategy that defines and promotes Cohere's identity, culture, and technical leadership to target talent groups
• Run multi-channel recruitment marketing campaigns across social media, job boards, and search engines to reach priority candidates
• Create compelling content including job descriptions, employee success stories, and optimized career site landing pages
• Optimize and maintain our career site experience while tracking engagement through candidate relationship management tools
• Analyse campaign performance metrics including cost-per-hire, application conversion rates, and ROI to continuously refine our approach
• Partner with Marketing, Communications, and Research teams to ensure consistent messaging across all candidate touchpoints
• Monitor competitor employer branding strategies and identify opportunities to differentiate Cohere
• Collaborate with hiring teams to develop targeted recruitment campaigns for specific roles and departments

Benefits

• A weekly lunch stipend of $75/£75 or equivalent in your local currency for lunch.
• Full health and dental benefits, including a separate budget for mental health.
• RRSP matching, 401K, Pension Scheme.
• 100% Parental Leave top-up for up to 6 months, for either parent.
• Annual enrichment benefits: Arts & culture, fitness/wellness, quality time, and a workspace improvement credit.
• Education & learning stipend for conferences, courses, and coaching.
• 6 weeks of paid vacation (30 working days!)
• Budget for traveling to other offices if you are remote, plus an annual company offsite.
• $500 home office stipend

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed