Surgical Territory Manager- Fort Lauderdale, FL

Hologic•Fort Lauderdale, FL
•$120,000 - $210,000

About The Position

The Surgical Territory Manager manages an assigned territory to promote Hologic’s GYN Surgical products and achieve established sales objectives and goals ethically. The role works closely with physicians, nurses, administrative staff, and other healthcare stakeholders to support product implementation, safety-protocol compliance, and patient outcomes. It includes product demonstrations, troubleshooting, responding to product complaints and regulatory requirements, maintaining knowledge of best practices and safety standards, supporting surgical procedures, contributing to training materials, and serving as a liaison between Hologic and clinical teams. The manager develops and executes territory sales and education plans, pursues sales of capital equipment and related disposables, and builds relationships with current and prospective customers. The role also provides technical and procedural support in surgery, customer service, customer education and training, and feedback on product performance, competition, marketing practices, and customer satisfaction. Daily travel within assigned accounts is required, with regional travel and possible overnight stays for accounts and medical conventions.

Requirements

  • At least 2 years of demonstrated successful sales experience; the posting also describes a minimum of 2–3+ years of successful sales experience.
  • Ability to develop a market based on a new product or technology and surgical procedures.
  • Familiarity with clinical and economic outcome data, reimbursement, and managed care policies and procedures.
  • Ability to develop and establish professional education courses for surgeons and nursing staff.
  • Ability to build business relationships and handle objections and negotiations effectively.
  • Valid driver’s license and satisfactory driving record; a serviceable vehicle available for work use is mandatory.
  • Compliance with applicable healthcare regulations and credentialing requirements.
  • Ability to lift an approximately 25-pound piece of equipment.

Nice To Haves

  • Experience in capital equipment and/or medical instrument sales.
  • Operating room experience and demonstrated ability to work with surgeons.
  • 1–2+ years selling into an operating room environment.
  • Medical sales experience.
  • Bachelor’s degree from an accredited university.
  • Evidence of top sales performance, such as Presidents Club and/or Circle of Excellence awards.

Responsibilities

  • Plan and execute strategic and tactical territory sales plans, including master sales, gap analysis, marketing, and educational plans.
  • Achieve sales forecast objectives for all products, including capital equipment and related disposables.
  • Conduct sales calls, build rapport, and present to surgeons, physicians, nursing staff, hospital administration, payers, insurers, healthcare providers, and other relevant stakeholders.
  • Create or implement customized in-field promotional programs for targeted regional customers and decision makers.
  • Establish and control the territory operating budget.
  • Provide surgical procedure and technical product support in surgery, along with ongoing customer service in accordance with company policy.
  • Support in-field training programs for regional centers of excellence and build working relationships with course directors and facilities.
  • Plan and conduct customer education programs at regional institutions and provide classroom or in-field training to new hires as needed.
  • Provide feedback on product performance, competition, products, marketing practices, and customer satisfaction; submit reports on territory operations, product acceptance and specifications, or competitive activity.
  • Travel daily within assigned accounts to meet current customers and prospective clients; travel to regional accounts and medical conventions, with possible overnight stays.
  • Attend corporate training, sales meetings, conventions, and in-field development courses.
  • Conduct product demonstrations, assist with troubleshooting, respond to product complaints and regulatory requirements, support surgical procedures, and contribute to training materials.
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