Supply Chain Management Marketing Specialist

University of Arkansas System • Fayetteville, AR

4d • Onsite

About The Position

The Marketing Specialist plans, creates, and executes marketing and communications initiatives for the Department of Supply Chain Management and the Supply Chain Management Research Center (SCMRC). The position develops and manages the department’s social media presence, creates content highlighting faculty, students, alumni, research, and industry partnerships, and promotes initiatives through strategic storytelling and digital communications.

The role leads marketing efforts for supply chain events, including promotional campaigns, registration communications, branded collateral, and post-event communications. It collaborates with Walton College Marketing to maintain brand consistency and produce compelling visual storytelling.

As the primary marketing and communications resource for supply chain management, the position works with faculty, staff, the department, SCMRC, and the Supply Chain Management Events Coordinator to strengthen the college’s reputation and engagement with prospective and current students, alumni, corporate partners, and other stakeholders. This is an on-campus position and may require occasional evening and weekend work. Regular, reliable, and non-disruptive attendance and the ability to maintain collegial working relationships are essential job duties.

Requirements

• Bachelor’s degree in Marketing, Communications, Advertising, Public Relations, Journalism, Business, or a related field from an accredited institution; equivalencies in education and/or experience will be considered.
• At least three years of professional experience in marketing, communications, social media, or digital content creation; equivalencies in education and/or experience will be considered.
• Excellent written and verbal communication skills.
• Social media strategy and platform management skills.
• Content planning and editorial calendar management skills.
• Copywriting and storytelling skills.
• Brand management and marketing analytics skills.
• Project management and organization skills.
• Strong interpersonal skills and ability to manage multiple priorities.

Nice To Haves

• Experience managing organizational social media accounts.
• Experience creating digital marketing campaigns and promotional materials.
• Experience using social media analytics and reporting tools.
• Photography and/or video content creation experience.
• Experience working in higher education or a professional services environment.

Responsibilities

• Plan, create, and execute marketing and communications initiatives for the Department of Supply Chain Management and SCMRC.
• Develop and manage supply chain management’s social media presence.
• Create content highlighting faculty, students, alumni, research, and industry partnerships.
• Promote initiatives through strategic storytelling and digital communications.
• Lead marketing efforts for supply chain events, including promotional campaigns, registration communications, branded collateral, and post-event communications.
• Collaborate with Walton College Marketing to ensure brand consistency and compelling visual storytelling.
• Serve as supply chain management’s primary marketing and communications resource.
• Work with faculty, staff, the department, SCMRC, and the Supply Chain Management Events Coordinator to elevate reputation and engagement among stakeholders.
• Maintain regular, reliable, and non-disruptive attendance and collegial working relationships.

Benefits

• University contributions to health, dental, life, and disability insurance.
• Tuition waivers for employees and their families.
• 12 official holidays.
• Immediate leave accrual.
• Choice of retirement programs with university contributions ranging from 5 to 10% of employee salary.

What This Job Offers

• Career Level: Mid Level