Supply Chain Management Marketing Specialist

University of Arkansas•Fayetteville, AR
•Onsite

About The Position

The Supply Chain Management Marketing Specialist plans, creates, and executes marketing and communications initiatives for the Department of Supply Chain Management and the Supply Chain Management Research Center (SCMRC). The role develops and manages the department’s social media presence and creates content highlighting faculty, students, alumni, research, and industry partnerships through strategic storytelling and digital communications. The specialist leads marketing efforts for supply chain events, including promotional campaigns, registration communications, branded collateral, and post-event communications. The position collaborates with Walton College Marketing to maintain brand consistency and create compelling visual storytelling. As the primary marketing and communications resource for Supply Chain Management, the specialist works with faculty, staff, the department, the SCMRC, and the Supply Chain Management Events Coordinator to build engagement among prospective and current students, alumni, corporate partners, and other stakeholders. This is an on-campus position and may occasionally require evening and weekend work. Regular, reliable, non-disruptive attendance and the ability to maintain collegial working relationships are essential.

Requirements

  • Bachelor’s degree in Marketing, Communications, Advertising, Public Relations, Journalism, Business, or a related field from an accredited institution of higher education.
  • At least three years of professional experience in marketing, communications, social media, or digital content creation.
  • Excellent written and verbal communication skills.
  • Social media strategy and platform management skills.
  • Content planning and editorial calendar management skills.
  • Copywriting and storytelling skills.
  • Brand management and marketing analytics skills.
  • Project management and organizational skills.
  • Strong interpersonal skills and the ability to manage multiple priorities.

Nice To Haves

  • Experience managing organizational social media accounts.
  • Experience creating digital marketing campaigns and promotional materials.
  • Experience using social media analytics and reporting tools.
  • Photography and/or video content creation experience.
  • Experience working in higher education or a professional services environment.

Responsibilities

  • Plan, create, and execute marketing and communications initiatives for the Department of Supply Chain Management and the Supply Chain Management Research Center.
  • Develop and manage Supply Chain Management’s social media presence.
  • Create content highlighting faculty, students, alumni, research, and industry partnerships.
  • Promote initiatives through strategic storytelling and digital communications.
  • Lead marketing efforts for supply chain events, including promotional campaigns, registration communications, branded collateral, and post-event communications.
  • Collaborate with Walton College Marketing to ensure brand consistency and compelling visual storytelling.
  • Serve as the primary marketing and communications resource for Supply Chain Management.
  • Work collaboratively with faculty, staff, the department, the SCMRC, and the Supply Chain Management Events Coordinator to increase engagement among stakeholders.

Benefits

  • University contributions to health, dental, life, and disability insurance.
  • Tuition waivers for employees and their families.
  • 12 official holidays.
  • Immediate leave accrual.
  • Choice of retirement programs with university contributions ranging from 5% to 10% of employee salary.
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